Summer Promotion: How Clothing Stores Catch Customers' Hearts In Summer

Into the hot summer.

Background music must be soft and gentle.

In summer shopping, background music is a very important factor that affects consumers' shopping experience.

It directly affects consumers' right to decide on consumption.

If the background music is not appropriate, it will seriously affect the sales of clothing stores.

For example, if the background music volume of a store is too loud, people will have to raise their voice when they interact with each other.

It creates a sense of impatience and uneasiness that leads to unintentional shopping.

If the background music is gentle and comfortable, it will create a cool and comfortable shopping environment for customers, so that customers can feel comfortable buying.

Elegant and soothing music also embodies a clothing store.

Summer continuous high temperature, people easily appear restless, so the use of blue and white to show the sense of refreshing, cool colors on the main color; but summer is also a good season for sports, so some high saturation and colorful colors have become the first choice for summer, especially some sports, surfing brands, but also entered the season of colourful and colorful competition.

Many brand clothing will have a dominant color in design, and even a large number of clothing styles will be launched in a single color series.

Therefore, summer clothing display can not deliberately choose cold colors.

Then we should have a uniform display according to the color of the clothing, and we can divide the area, so that we can arrange the lively colors in order to minimize the irritable feeling that color brings to people.

When interviewed by local shopping malls, reporters found that they attached great importance to the display effect, such as some white, fruit green, pink and light blue were the main colors of clothing display.