Shi Yuzhu, The Leader Of Enterprise

Shi Yuzhu is hard to forget because Giant The rise and decline of the group. Shi Yuzhu, a graduate student from a deep soft science management department, has created a brilliant giant group from scratch. He has created a low-level mistake in the giant building, and now dramatically stirs up the ripples of the myth of the health industry marketing. Shi Yuzhu's ups and downs are almost overwhelming. The myth of melatonin is more like a piece of work from the public, naturally with the vulgar nature of the masses. However, it comes from the public and represents the voice of the masses. No one is more capable of seeing these people's psychology than Shi Yuzhu, and turning this mentality into a strong voice.

Shi Yuzhu's experience and his enterprise It is a legend in the business world, and the rise of a giant depends on the most important thing: market warfare. psychological warfare Grasp the psychology of the target.

Accept the reality and take the responsibility.

According to the law, the giant group applies for bankruptcy. But if we do not pay the debt, how can we face a pair of disappointed eyes in the future? Is it so hidden behind the scenes that we accept the accusation silently? One is the interests of the creditors, the other is the staff of the giant building. Shi Yuzhu chose to be a brave man and a responsible entrepreneur.

Mismanagement, greeting fate, death.

"The failure of the giant is a pity, and this experience is unforgettable. The lack of funds in the giant building is a factor, but the worst thing is that our poor management results in today's results. When Shi Yuzhu accepted the interview, he put it in his mouth.

The failure of giant management is mainly manifested in financial management. In July 1996, Zhou Liang, chairman of the giant group board of supervisors, pointed out in a report that the giant group had seen various kinds of illegal activities and misappropriation of public funds. Hundreds of thousands of yuan or even millions of dollars of assets had been lost in places where the sun could not shine. The giant group's financial operation is becoming increasingly embarrassed, and its marketing situation is declining. Under the condition of overall weakness, the company's financial management is in disorder.