The Birth Of A Garment To The End.
China's largest clothing wholesale base is nothing more than Guangzhou and Hangzhou. These two places are production bases. A garment will first be produced from the factory, and then the factory will sell to Guangzhou or Hangzhou's clothing wholesale market merchants, that is, the "stalls" of the new novice.
So, one piece. clothes The experience is: 1. factory - >2. stalls - >3. Couture >4. consumers.
There is always a transaction between the market and the market, which is why there is a gap of ten yuan in the price of a garment.
Geographically speaking, shopkeepers all over China can't get goods in Guangzhou or Hangzhou, because the cost of travel is expensive. So basically, every provincial capital city has a small wholesale clothing market, for example, the wholesale market in Wuhan is also very large, and the zoo in Beijing is also very large in Dahongmen. The goods in these wholesale markets were also brought from the stalls in Guangzhou or Hangzhou, so they added a layer of profit from the price.
So in this case, the experience of a garment is: 1. factory - >2. stalls - >3. other city stalls - >4. clothing store - >5. consumers. Generally speaking, the profit of the first level stalls is about 10% from the factory, and the price of the goods sold in other cities will be about 30% to 40% higher than the first level stalls.
From the perspective of consumer psychology, some markets are famous for their high prices, or these markets are sold by themselves, and profits remain high. factory Coordination, for example, Hangzhou's "North Rim market" and Hangzhou's "Sijiqing market". The north of Hangzhou is mainly specialized wholesale, so the price is low. Sijiqing has the largest reputation in the market, and its profits and profits can be reached to 50% or even 70%. So many Sijiqing stalls take goods directly from the stalls around the north, so as to achieve quick entry and quick exit.
So in this case, the experience of a garment is: 1. factory - >2. stalls - >3. more famous stalls - >4. clothing store - >5. consumers. Generally speaking, the profit of the first level stalls is about 10% from the factory, and the price of the "more famous stalls" will be about 50% to 70% higher than that of the first level stalls.
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