Practical Interpretation Of Youth Clothing Display Skills
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clothing
The sale of the object of discussion on clothing display will always be superficial, for some specific clothing positioning clothing business, but lost its guiding significance.
The display of clothing is closely related to the customers of clothing.
Youth clothing requires you to highlight casual and relaxed display feelings.
Teenagers
The clothing store should give people the feeling of youth and happiness. They can give the background music with strong sense of rhythm. They have a strong sense of contrast and bright lights. They should be folded, displayed, and displayed on the side.
Specific clothing
Display skills
The following methods can be followed.
1. pay attention to the collocation of styles.
With the same color, clothes with the same color will give people a very comfortable feeling, but pay attention to the same collocation, do not put the same style and the same length together, so as not to make people feel like a warehouse.
2. contrast collocation, that is to say, cool colors are used to foil warm colors, such as setting up red clothes with green clothes, placing yellow clothes in blue clothes, and placing them on a pole. They can not make cool colors and warm colors 50%, preferably 3:7 ratio.
3. clothing color must have a sense of rhythm.
Shop display must have a sense of rhythm, do not put the color system too rigid, the left side of the store is cool color department, the right side is warm color is not very coordinated, should have a sense of rhythm, just like music.
4. the number of models should be controlled. Some franchisees think that models are more likely to show the effect. Many models are stacked in their stores. Actually, it has the opposite effect. It makes people feel that the brand has "moisture", and the so-called "rare things are expensive".
5. make reasonable use of living areas.
The so-called living area is the area that faces first in the direction of pedestrian flow, otherwise it is dead zone.
You should put your main push in the living area and put the other styles in the dead zone, so that sales can be greatly improved.
6. reasonable use of the "live model" shop salesperson (Guide) is a living model of clothing, which kind of money they wear will be sold, which is a good way to reduce inventory.
Of course, the salesperson's figure is good.
Moreover, the salesperson should choose young people, who are similar to their youngsters, but have a common language.
7. accessories related to teenage clothing are also indispensable, such as shoes, caps, bags and other accessories, accessories to make young clothing more attractive.
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