50 Port Companies Rush To Attack Mainland Online Shopping Giant Business Opportunities

　 According to the Hongkong Wen Wei Po report, with the mainland netizens breaking through the 400 million barriers, online Shopping It has become a common consumption habit. The industry in Hongkong has begun to attach importance to this new business model, including 50 brand stores including Zhou Dafu, Giordano and burshlung. Recently, with the help of TDC, they have "built the net", opened online shops on the mainland online shopping platform Taobao, and were welcomed by mainland buyers. The first month (July) achieved a total sales volume of 110 thousand yuan (RMB).

The director of manufacturing development of the Hongkong Trade Development Council said that since the TDC announced its cooperation with Taobao and helped Hong Kong enterprises open up online stores, Hongkong's industry has responded positively. A total of more than 100 enterprises have applied for it, including not only strong capital listed companies, but also many small and medium-sized enterprises. The first batch of 50 enterprises that had applied for a "small knife test" in July, has achieved good results, with an average turnover of more than 2000 yuan, and the general reaction is "better than expected".

He also revealed part of it. Sell Enterprises of "cheap and good quality" products. Sales volume It is better than Zhou Dafu and other famous brands. Its selling price is about hundreds of yuan, at least from 100 to 200 yuan, the highest is only 2000 yuan. He analyzed that it was mainly because of the high price of luxury goods such as jewellery, and consumers were worried that online shopping would be troubled by "goods not to do" and so on. They still tended to take traditional ways to buy their hearts. In addition, the purpose of setting up shop in some large enterprises is to publicize the image. Sales are only a secondary consideration. Therefore, he expects that products with a price of more than 3000 yuan will be more difficult to get a big breakthrough through online shop mode in the short term.

He stressed that neither big enterprises nor small and medium enterprises should overlook the huge business opportunities brought by online shopping platforms. He said that with the popularity of the Internet in the mainland, more and more mainland consumers are accustomed to shopping online. The volume of transactions has increased by more than 80% each year, reaching a record high of 250 billion yuan last year. Last year's online shopping volume in the United States contracted 600 billion yuan, indicating that there is still a big gap between the mainland and the United States. However, the number of Internet users in the United States is far behind that of the mainland. In the future, when the number of Internet users in the mainland increases to 700 million to 800 million people, the advantages of the network covering the whole country will be doubled and highlighted, and the business opportunities will be more immeasurable.

As for cooperation with Taobao, the director of manufacturing development of TDC is optimistic that it has 190 million users in the mainland and is improving in terms of credit evaluation and payment channels. In the future, TDC will join hands with Taobao to further promote in Hongkong so as to share more business opportunities. He believes that the industry in Hongkong is unlikely to set up a separate online shopping platform, because it needs to invest a lot of money and face fierce competition, coupled with technical support is difficult to keep up with, but it will outweigh the gains. Therefore, working together with Taobao to open up the market is a "win-win and best" choice.