H&M&Nbsp; Sales Increased In July
Recently,
Swedish fashion
Chain company H&M released its sales performance in July.
Data show that in July this year, the total sales volume of H&M stores (including new stores shortly after opening up) increased by 21% over the same period.
For specific sales data, H&M has not been released.
But according to market analysts, the total sales increase of H&M is 11.7%.
Sales rose by 1.7% over the past year.
It is reported that in April of this year,
H&M
The company's first quarter earnings report showed that the company's net profit rose 45% from last year's 2 billion 600 million kronor to 3 billion 700 million kronor ($511 million).
As the second largest fashion retailer in Europe, H&M has increased its quarterly sales from 23 billion 300 million kronor in the same period last year to 24 billion 800 million kronor, an increase of 7% over the same period last year.
According to local currency, the company's sales increased by 13% this quarter, but if the new stores were excluded, the sales increased by only 2% this quarter.
The gross profit margin of the company increased from 56.6% in the same period last year to 61.9%, higher than analysts expected.
As of February this year, the company had 1992 stores, compared with 1748 in the same period last year.
It is understood that H&M is a family.
enterprise
It was founded in 1947 by ErlingPersson in 1947. The company's current CEO is Carle Persson, the great grandson of Persson.
He succeeded Rolf, RolfEriksen, who is retiring from H&M in July 1, 2008.
At present, with good development momentum, H&M is only the third largest fashion chain store in the world, behind the United States' GAAP group and Spain's Inditex group.
At present, from KarlLagerfeld, designer Carle to Sonia Rykiel, H&M has worked with them.
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