Zhang Yankai: Deepening The Development Of Industry Chain And Constantly Adjusting And Changing

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On the occasion of this autumn's series exhibition, the reporter interviewed Zhang Yankai, vice president of China Textile Industry Association. He deeply analyzed the operation characteristics of the domestic textile industry under the current situation, and the important role played by the series of exhibitions in the recovery of domestic textile industry.

Meet the needs of industry development

As a barometer of the economic operation of the industry, the number of exhibitors and spectators has maintained a certain increase in the spring three exhibition, which ended in the first half of the year.

At the end of June, China's international textile machinery exhibition and ITMA Asia exhibition ended in 2010. Nearly 90 thousand purchasers arrived. As the first exhibition in Shanghai, the exhibition area of over 100 thousand square meters was held in World Expo. The exhibition was very successful, and the results of the latest research and development of science and technology were concentrated on display.

"On the one hand, the exhibition fits the development of the industry, and on the other hand, it promotes the development of the industry."

Zhang Yankai held that the exhibition held by China Textile Industry Association is not only a venue for meeting and meeting between suppliers and buyers, but also a stage for industry cooperation, industry diplomacy and information exchange.

Deeply dredge the industrial chain

After years of development, the exhibition organized by China Textile Industry Association has formed a complete.

Zhang Yankai said that the success of the exhibition ultimately benefited from two aspects.

First, the industry exhibition has brought into full play the advantages of the industry and the advantages of the whole team of the China Textile Industry Association. This advantage has become a booster for the sustainable development of the exhibition. At the same time, it plays an active role in the industrial chain, forming the linkage between the upstream and downstream exhibitions, and giving full play to the aggregate effect of the joint exhibition.

The two is based on the principle of service priority.

Over the years, the professional exhibition teams based on the China Textile Industry Branch of the China International Trade Promotion Commission (CCCC) have been focusing on serving the exhibitors and merchants, constantly deepening the sense of service, constantly updating service means and measures, and constantly learning and drawing on the ideas and experiences of overseas exhibitions.

Since 2000, China Textile Industry Association has held the first exhibition of China Textile and clothing trade in the United States.

In 2006, the Chinese textile and clothing trade exhibition was held in Europe.

The two overseas exhibition has become an important bridgehead to guide enterprises to "go out" and develop the international market in Europe and the United States.

In July this year, there were more than 240 Chinese enterprises in the US exhibition, an increase of nearly two times compared with that of last year.

Great changes in the new era

Zhang Yankai said, at present, we are also actively studying how to do well the development plan of industry exhibition.

The core and fundamental task of the China Textile Association is to seek balance and coordination for each exhibition in terms of "quality" and "quantity", and to adapt to the progress and development of the whole industry. Two

The "quantity" index is easy to determine, the key is "quality", "quality" on the one hand, it should reflect the level of technological innovation, brand culture construction, talent construction and development level and sustainable development level; on the other hand, it should reflect the international influence of the exhibition.

Zhang Yankai said that the adjustment and reform of the exhibition is always in progress, and this adjustment and pformation should not only conform to the development of the industry, but also play a positive role in promoting the progress and development of the industry. This is also the mission of the exhibition.

At the same time, organizers continue to study the law of exhibition development, and always focus on how to do well the service for exhibitors and purchasers.