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    9 Points Of Clothing: Behind The Original, UNIQLO Smashed Sunscreen Clothing

    2010/9/1 9:21:00 58

    UNIQLO Sunscreen Clothing

    "Clothing 9 points" take you the most fresh industry information, the most popular business dynamics!

    Daily 9 o'clock, industry information is in control!

    08, 31, you will see: Shishi old market merchants to large-scale clothing city pfer, Baiyun world clothing exhibition trade center "prosperous" new atmosphere, original clothing "aloof" behind the market operation will taste bad?

    Knowledge delivery: the daily work flow of clothing merchandiser and consumers: how do you play with UNIQLO?

    Sunscreen

    Functional clothing, Hongxing Erke pfer of power constitutes a "fraternity" mode.

    shorts

    Popularity helped boost sales of CK brands such as the US.



       

    [important news]



    Shishi old market merchants pfer to garment city on a large scale



    Introduction: the clothing market around the 87 bus station is often criticized for its numerous security risks, and its channels are narrow and its supporting facilities are primitive.

    Zheng Lili said: "in the old market, we can not feel secure in doing business.

    This time, the government is determined to renovate the old market and win the support of the people.

    We also take this opportunity to move to the garment city to operate. I believe there is government support. We will develop better here. "



    Comment: the person concerned reminds the businessman: the renter must enter the garment city on time and open the shop in the old market before opening the business. He can not operate at the same time. If there is any violation, his rental qualification will be cancelled, and the shops will be repossessed. Besides, the rent and performance bond will be confiscated.



    Baiyun world clothing exhibition trade center "red hot" new weather



    Introduction: in May 29th this year, Guangzhou Baiyun world clothing exhibition trade center opened to welcome guests.

    So far, the video of the opening ceremony is still on the LED screen of the central hall on the first floor of the shopping mall. It seems that the opening ceremony was still yesterday.

    The hall has gathered many shopping people, and everyone is watching and praising with interest.



    Comments: Baiyun world clothing exhibition trade center has been supported by a large number of old customers in the Baiyun leather goods city. They followed the company of Yi Feng to the Baiyun world clothing exhibition and Trade Center. On the one hand, Yi Feng company has strong strength and good management to bring great confidence to its customers. On the other hand, Baiyun world clothing exhibition and Trade Center has unique geographical position, so that these market veterans see great development prospects.



    Behind the original clothing "arrogant" behind the market operation will taste bad?



    Introduction: original clothing in the network, in the entity has some sales, good original brand can also open chain, wholesale.

    Original clothing is still somewhat "aloof and proud".

    What is "aloof and proud"? It is different from the general costume. It is very unique, and there are some highbrow meanings.



    Comment: under the market operation package, the scale of the original clothing industry is expanding, but at the beginning it only makes a small profit, and unexpectedly finds the original market space.

    Do not know about the original clothing of aloofness can stick to it?



    Knowledge delivery: daily workflow of garment merchandiser



    Introduction: clothing merchandiser is popularly concerned with the supervision and control of quality and progress from the raw material to the finished product, and solves the problem of coordinating all aspects, and reports the progress to the superior department.

    According to the process of garment production, it can be subdivided into face accessories merchandiser, sample merchandiser, bulk merchandiser, merchandiser, quality merchandiser and so on, which is different under different company's different processes.

    Next, Xiaobian and everyone share the work process of clothing merchandiser.



    Comments: if customers have special requirements, they must have clear instructions, such as fabric special requirements or fabric inspection and garment inspection, merchandisers must pay special attention, and accessories are more peculiar (for example, need to mold), printing, embroidery, washing water prices, etc.

    All this must be written in detail and accurately in the nuclear price information for later investigation.



    [enterprise connection]



    Consumers: see how UNIQLO smashed sunscreen clothing



    Introduction: UNIQLO's two sunscreen clothes are basically not sunscreen. According to the test, its UPF index is only 16.95, which is far from the minimum UPF30 SPF index stipulated by the state. The two products of a branch store in Chengdu also exposed the news seized by the industry and Commerce Department.



    Comment: in the hot season, wear clothes with UV protection function, sweat will be quickly exported from the skin surface to the fabric surface, and will soon dry, no longer sweat and sweat problems.

    This kind of clothing is light and soft, easy to wash, comfortable and comfortable, and has strong water absorption, breathability and certain windproof. It can enable wearers to maintain the best motion state in outdoor activities.



    The power shift of Hongxing Erke constitutes a "fraternity" mode.



    Introduction: unlike other first generation family entrepreneurs, when Wu Hanjie gave up his power, he did not "listen to politics" or "overlord".

    How did Wu Hanjie complete his shift?

    Can his two successors, Wu Rongguang and Wu Rongzhao, co-exist harmoniously, so that Hongxing Erke will not suffer from the dispute over family power?



    Comments: since 2007, the company's top management welfare fund plan has been officially launched.

    Among them, the executive service is full for 5 years, and the maximum can be obtained by 200 thousand yuan for buying a car and buying a car.

    Car distribution is not new in Jinjiang, but the ownership of property belongs to the manager himself.



    [international perspectives]



    Shorts are popular to help boost sales of CK brands such as the US.



    Introduction: American retailers have announced that they are experiencing two digit rises in sales of shorts, not just because of the hot weather, but that shorts have become a fashion necessity, from denim shorts to Twill Shorts on the side of the trousers, as well as long wearing tight silk shorts that are worn out at night.



    Comment: Carey Kahn, the co owner of Chalk boutique, said: "women wear shorts every day or at cocktail parties."

    Chalk boutiques and Current/Elliott jeans shorts are selling well.

    She agreed that breeches were popular last autumn when women wore boots and tights.

    In the first quarter of 2010, exports of textiles and clothing to Brazil and Argentina in India increased by 285% and 60% respectively over the same period in 2009.

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