Guangzhou Duo Is Invited To Join In The Fashion Industry.

Company profile:

Guangzhou City

Duo dressed in fashionable ladies' clothes for 18-35 year old young women, caters to the trend of advocating nature for today's women, combines the international fashion with clever guidance, guides the New Ladies school life concept, highlights the style of "fashion, ladies, romance, and flowers", and provides excellent quality for the market to value for money, and deducts a colorful, pure and vulgarity world for many women.

With the rapid development of the company, "Duo" brand always adheres to the market guide, service based and quality based life, and establishes a business strategy for sustainable development and sustainable development. With the steady economic strength, high-quality design team, advanced management mode and mature brand management experience, the franchise policy is implemented nationwide.

Businessmen do not have the same territory and dissolve each other; let us work hand in hand with the distributors nationwide to create brilliance together.

Site: Guangzhou City, Huadu District, the town of charcoal town car city road, north of the road to dress.

Brief introduction of operation in Henan area

Since the pformation of the company in 2005, the Henan office has been closely following the pace of the company's development and gradually realized the pformation so as to promote duo's brand development as its mission, take the profit of customers as the goal, stabilize the development as the market strategy, gradually expand the market share and stabilize the original market strongholds.

In 2008, the company set up the marketing department, began to standardize the operation of the market, and gradually moved towards the operation of the company, setting up the basic functions such as marketing, supervision, logistics and so on.

And developed the prefecture level market represented by Zhumadian and Shangqiu.

By the end of 2008, there were altogether 34 shops in Henan, and gradually realized the network coverage of prefecture level cities.

In 2009, Henan duo office will improve the sales network coverage at the same time, carry out deep maintenance to the original market, gradually improve the terminal system, and gradually enhance the management and operation capabilities of terminal stores, and increase the profitability of the terminal. To provide more wealth for owners of more investors,.{page_break}

1 franchisees have good personal quality and reputation.

2 franchisees agree with "Duo" brand culture.

3 franchisees have brand awareness or business experience and have the spirit of entrepreneurship.

4 franchisees need to have sufficient brand operation investment strength.

5 franchisees should set up exclusive stores or shopping malls in the main commercial streets that are suitable for local brand operation. The store area is more than 50 square meters, and the counters are more than 30 square meters.

6 franchisees fill in all the affiliate materials according to the company's procedures.

7 franchisees should decorate according to the unified image of the company.

Franchise process

1 customer consultation and intention exchange to fill in the application form.

2 to the company for face-to-face negotiations, inspection, submit business plan.

3 the company inspects the location of the customer and determines the business strategy.

4 signed a franchise contract.

5 the company provides the decoration plan and draws up the opening process.

6 the company sends staff to carry out staff training, decoration acceptance, and customers do shop opening preparation work.

7 grand opening.

We provide 10 nanny free services:

1. free business circle assessment, shop location

2. free shop rental negotiation

3. free return on investment analysis

4. free shop decoration design

5. free decoration guidance, on-site guidance props installation

6. free pre service staff training, post industry tour guide.

7. free business activities planning, on-site business guidance

8. free annual data tracking analysis, ordering guidance

9. provide free shop functional skills training free of charge.

10. provide free holiday promotions planning guidance {page_break}

Brand image:

Blooming my pure world

Only women can reveal the beauty of life when they bloom. At this wonderful moment, the bloom of women reveals the fresh and sweet fragrance of women, so that confident urban women can feel the pleasant consumption experience brought by them and bloom with the fashion interaction with consumers.

Target market:

Always facing the mass consumer market

Target consumer groups:

Modern women who advocate nature and return to innocence;

Sunny, pure, romantic and flowery schoolgirls.

Self seeking and elegant young women.

Brand positioning:

Duo's design inspiration from brand clothing comes from natural, implicit, aesthetical and modern beauty. It uses simple and seemingly simple techniques to create the overall effect of fashionable movement. Beautiful style, embroidery, leaf ornaments, lace and bow tie are used to outline the gentle and demure of women. The products are mostly made of high-grade imported fabrics, fresh and beautiful in color, delicate and soft in texture, and the easy collocation of products brings you a bright mood of the season.

Introduction of SPOKESMAN spokesperson

On 2009, 01, 10, at 14:30 in the afternoon, Guangzhou Duoyi Garments Co., Ltd. held a duo press conference on "the new image of costumes" - miss Chariene Choi, an international superstar.

"Duoyi", as the leading brand of ladies' wear, joined forces with the international superstar miss Chariene Choi. In the spring of January, 09 years in January, the new brand spokesperson, the international superstar, was dressed in "Duo" brand clothing to attend the grand ceremony. She advocated the new concept of "ladies and gentlemen", and interpreted a colorful, pure and vulgarity clothing world for many young women. At the same time, we passed the trend of advocating nature and returning to innocence with clothing, which made our brand image more popular among the people.

Age):

18-35 year old female consumer groups

Young women who advocate nature.

Sunshine, pure and romantic. Campus girls like flowers.

Self seeking. Elegant young women.

Two) price positioning: RMB 90-800 yuan.

The main price band in spring is 100-200 yuan.

The main price band in summer is 80-150 yuan.

The main price band in autumn is 150-300 yuan.

The main price band in winter is 200-450 yuan.

Three) style positioning:

Duo is a brand fashion combining fashion trends, designed for romantic, fashionable, elegant, graceful and capable women.

It originates from natural, implicit, aesthetical and modern exquisite design, creating romantic, fashionable and elegant beauty.

Bow, lace, lotus leaf, embroidery and graceful segmentation outline women's gentle and demure.

Most of the products are made of high-grade imported fabrics with bright and fresh colors and delicate texture.

And the product is easy to match the fashion trend to bring you a season of bright mood.

Four) series Description:

A. campus ladies series Description:

The main consumer group is the 18-25 year old romantic girl.

They are naive and somewhat childish.

The campus and busy streets have their happy footprints.

This series of clothes fully shows the innocence and romance of the girls.

Profile: the overall profile is relaxed and free.

A is the main type, with more pleated skirts, shorts, bottoms, stockings, small bell bottoms, small straight pants, etc., mostly in the way of conventional collocation.

Design requirements: the design mainly reflects that the wearer is innocent and lovely.

Attention should be paid to decorative designs such as pendant dolls, patterns, and so on.

Fabric style: fabric with moderate price.

We can use a large number of Scotland checkerboard fabrics, and properly add cowboy material.

B. fashion ladies series Description:

The main consumer group is a 20-25 year old young fashion girl.

They want to retain their original sweetness and loveliness while pursuing fashion trends.

They like to go to busy street restaurants, KFC, McDonald's, coffee bars and other leisure tea restaurants and college campuses.

This series of clothing shows young girls with sunshine, fashion and tenderness.

Profile: the overall profile is loose and casual.

Mainly A and O, with short skirts, shorts, bottoms, stockings, pants and so on.

Most of them are mainly Mashup, and the casual outline is emerging.

Design requirements: on the basis of feminine sweetness, fashion trend elements are added.

Pay attention to the design of product structure modeling.

Fabric style: fabric selection can be diversified.

We can use pure pigments, flowers and grid materials.

C. metropolitan ladies series Description:

The main consumer group is Office Lady, 25-35 years old.

They possess the feminine beauty and the wisdom and ability of OL.

They shuttle between subway, street and city office buildings.

This series of clothing fully displays OL's soft, intelligent and capable.

Profile: the profile of the main body is relatively concise, hard and agile.

The profile of X type and H type is the main body.

Many pairs of small straight pants and one-step skirts, and so on, more concise with the wheel matching with women's soft interior decoration.

Design requirements: on the basis of embody the feminine beauty, it is concise, atmospheric, agile, and pays attention to detail design.

Fabric style: it is mainly made of pure color wool and fabric, with some elegant fabric.

D. elegant women series Description:

It is mainly a mature consumer group of 25-35 years old with a certain spending power.

They are more mature and charming, less impetuous and childish.

In department stores, walking streets, supermarkets, they can see their calm, graceful and graceful figure.

This series of clothing fully embodies the femininity and charm of mature women.

Profile: the overall profile is mostly T and H, and the overall profile does not emphasize the waist line too much.

With many shawls, large pendant skirts, wide straight pants and so on.

Design requirements: focus on shoulder, collar, sleeve type design, highlighting the feminine charm.

Fabric style: suitable for the selection of better quality pure pigment, flower material, checked fabric and advanced wool collar.