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    2010 China International Leather Exhibition Breaks Through The Historical Scale

    2010/9/3 10:26:00 78

    International Leather Fair


    By China Leatherwear The most authoritative and influential leather event in China's leather industry is sponsored by the association and the Hongkong Asia Pacific Leather Exhibition Co., Ltd. -- 2010 China International Leather Exhibition, China International Footwear Exhibition and China International luggage and leather garment and costumes exhibition were held in Shanghai Pudong New International Expo Center in from September 1st to 3rd.


    It is learnt that, in line with the trend of the global economic operation and the steady progress of market demand, the 2010 Shanghai exhibition will continue to give full play to the strength of the number of exhibitors. It will further build a broad trade platform for enterprises, launch special services, and promote enterprises to open up domestic and export markets. At present, the exhibition has gathered many famous brands both at home and abroad. Most of the major leather producing areas in China will be exhibited in the form of exhibition groups and promote their image in a unified way. At the same time, the China Leather Association, the organizer of the exhibition, organizes professional buyers from all over the world through various channels to make efforts to build China's most powerful international, professional, branded and multi variety International Leather Exhibition.


    1. China International Leather Exhibition, rich in products and strong in lineup.


    China International Leather Exhibition has always been the leading exhibition of the three exhibitions. The 2010 China International Leather Exhibition has shown a good momentum of development this year, attracting many famous leather enterprises at home and abroad to participate in the exhibition.


    Incremental increase without consumption Low carbon energy saving New exhibition


    The exhibition broke through the previous scale, with a total area of 70000 square meters, with nearly 3000 booths, and nearly 1200 enterprises came to participate in the exhibition. The area increased by 11500 square meters compared with 2009. As of the end of July, 2010 China International Leather Fair, China International Footwear Exhibition and China International luggage and leather garment and apparel exhibition have been sold. Exhibitors include single leather enterprises at home and abroad, major leather producing areas in China, and regional exhibitors in the international region. While dramatically increasing the area of the exhibition, the organizers, in response to the call of low carbon life in the country, strive for environmental protection and energy conservation in equipment, consumables and Exhibition tools to create a new low carbon and energy saving exhibition.


    "Dermal signs" Eco leather "Concerts for low carbon exhibitions"


    It represents the outstanding group of leather industry in China, and gives the "real leather sign" and "genuine leather logo ecological leather" enterprise with the new connotation of "environmental protection, integrity, quality and fashion". As in previous years, the "genuine leather logo eco leather" exhibition area is still the main body of China International Leather Exhibition in recent years. At the 2010 China International Leather Exhibition site, the "genuine leather logo eco leather" brand will still be unveiled at the exhibition site with a special exhibition area and a unified image, so as to highlight the connotation of "natural, environmental protection and health" of the "eco leather" group in the domestic leather industry. In 2010, the leather label eco leather enterprises registered in 2010 included Yatai tanning, Fubang, Kaiyuan, Bai Li te, Dongming, Xinji, Xinji, Yantai, tanning, Tai Huan nine Bao, Zhejiang Jin Xin, Guangdong Far East, and so on.


    Leather chemical enterprises registered hot


    With the implementation of environmental policies for energy conservation, emission reduction and environmental protection, coupled with the increasing awareness of environmental protection in recent years, consumers have higher requirements for the manufacturing process and chemical substances of leather products. In 2010, the exhibition area of leather chemicals increased from previous years. All the leading chemical enterprises in the country have already participated in the exhibition, including Dongyang chemical industry, peace chemical industry, Keli chemical industry, Luo Xing chemical industry, Tianjin Sheng Da Lai Tai chemical industry, Xingkang chemical industry, Ming Kai chemical industry and so on.


    The main production bases are actively participating in the exhibition.


    While domestic enterprises are actively participating in the exhibition, the major leather production bases in China are also unwilling to lag behind, actively organizing outstanding local enterprises to take part in the exhibition actively, making full use of China's international leather exhibition as a good platform to promote the regional image of the region. These bases are mainly leather and fur production bases in Xinji, Hebei, Zhejiang, Haining, Tongxiang and Dongyang.


    Every year, China International Leather Fair, Haining and Xinji are frequent visitors to the exhibition, basically exhibiting in groups. In 2010, each of them will highlight the publicity of local brand, and hope to understand the latest trends at home and abroad through the communication with customers in the exhibition process, so as to promote the development of enterprises in their respective regions.


    Overseas leather traders are optimistic about Chinese market


    During the post international financial crisis, the booming Chinese market is becoming a bridgehead for leather manufacturers in Europe, Russia and Turkey. Information from China International Leather Exhibition, China International Footwear Exhibition and China International luggage and leather garment and apparel show shows that most overseas businessmen believe that after the test of the global financial crisis, the continuous prosperity of the Chinese market has surprised people, and has also given them firm confidence. Overseas merchants targeting the Chinese market have seen a great growth, and overseas businessmen have made China the world's first place for new technologies.


    The three exhibitions have attracted many international exhibitors from Australia, Brazil, Ethiopia, Egypt, France, Germany, India, Italy, Japan, Korea, Mexico, Pakistan, Spain, Taiwan, Thailand, Turkey and the United States.


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    Two, China International Footwear Exhibition - famous brand enterprises gather together.


    As the largest footwear producer and consumer in the world, China Leather Association and domestic shoe manufacturers have been committed to building their own professional and international footwear exhibitions in the past more than 10 years.


    2010 is the fifth year of the "China International Footwear Exhibition". It is also the largest area in the year. The finished shoe exhibition area reaches 10 thousand square meters and the standard booth is more than 400. The exhibition will continue for 09 years. The exhibitors will cover domestic and foreign shoemaking enterprises and shoes, shoe last and other related enterprises. To enable more buyers and spectators to visit more beautiful shoes, all the finished products of the exhibition are concentrated in the E1 Pavilion, sharing a pavilion with shoe materials. According to the International Exhibition Convention, China International Footwear Fair will also hold ceremonious opening ceremonies, model shows, supply and demand meetings, D-together, design exhibitions at home and abroad, and many other media will be invited to participate in the publicity and reporting so as to build a harmonious platform for trade and information exchange for domestic and foreign manufacturers.


    The major brands are participating in the exhibition to create a famous event.


    By the end of July, the 2010 China International Footwear Exhibition has attracted a large number of well-known brands from the industry to participate in the exhibition. At the appointed time, apart from Kangnai, AOKANG, jirda and other "China Leather leading shoe king", Chengdu AI min, Qingdao double star, Jiangyin Shun Feng, Suzhou Mega 1, Wenzhou Liren, Quanzhou Jin Mai Wang, Ming Lang, Xinji Meihua will all appear at the exhibition.


    All enterprises will use the China international footwear exhibition platform to strive for orders and display their respective corporate image and corporate culture. They are excellent groups in China's footwear industry, representing the highest level in the domestic footwear industry, and will effectively promote the licensing process of China International Footwear Exhibition.


    Featured regional groups to participate in the exhibition, to show new style.


    In 2010, China International Footwear Exhibition, while attracting many brands, also strengthened the publicity and display of the main leather characteristics areas in China. Many leather producing areas will organize the key enterprises in the province to display their products. Sichuan's Wuhou, Guangdong Heshan, Huidong, Chongqing Bishan, Wenling and Gaomi, both traditional and new featured areas, are actively preparing to participate in the exhibition in a group form, with the help of the China international footwear exhibition platform to fully display their professional image and launch regional brands, with a view to finding more opportunities and opportunities for cooperation in the exhibition.


    Three, China International bags, fur clothing and costumes Exhibition - featured activities are brilliant.


    2010 "China International bags, fur and clothing exhibition", mainly covering bags, handbags, leather and fur clothing, fashion accessories and other sub fields, will focus on leather and fur clothing, leather products and bags, handbags and other fashion accessories.


    At present, the famous brands of luggage, clothing and leather goods for attending exhibitions include Fei Mei de luggage, Beijing Cho Si Di dress, Haining Zhong Nu dress, Zhejiang Kang dress, Zhejiang nun dress and so on. Hebei Baigou, Haining Leather City, Henan sang Po, Zhejiang Tongxiang and other special areas will also appear in the form of groups.


    Four, all kinds of professional buyers will bring new business opportunities for enterprises to expand the domestic and export markets.


    Increase the organization of buyers.


    In order to meet the requirements of the state to stimulate domestic demand and expand new overseas markets, the China Leather Association has further intensified its efforts to organize professional buyers at home and abroad this year to meet the new requirements of exhibitors. These include:


    (1) to increase publicity efforts in two or three tier cities, especially to publicize wholesalers, retailers, distributors and importers, and organize professional buyers from two or three line cities to visit exhibitions.


    (2) strengthen cooperation with major department stores, supermarkets and shopping malls in the country, invite them to visit and negotiate at the exhibition site, especially to strengthen the organization of chain supermarkets. At the same time, provide value-added services to buyers and exhibitors, including organizing meetings between buyers and sellers during the exhibition to promote direct interaction between the industry and the terminal market.


    (3) strengthen the organization of international buyers: overseas advertising associations, overseas embassies and all the foreign trade organizations of the International Trade Promotion Association will conduct extensive publicity; publish advertisements on foreign publications; make full use of the international buyers database of the association to do a good job in the organization of buyers.


    Actively organizing VIP buyers at home and abroad


    In order to enable exhibitors to promote and expand their product brands and develop the market better, the China Leather Association will take advantage of the good reputation and influence of the industry to actively strengthen cooperation with the leather associations, department stores and trade associations in various parts of the country, organize a group of VIP buyers with direct purchase intent to face to face with the enterprises and negotiate business with the enterprises at the exhibition site. There are mainly shopping malls such as Beijing contemporary mall, Wuhan Zhong Bai, Jingkelong century long long, and sofa enterprises such as Beijing Jimei, min Hua holdings, and many other leather products dealers.


    On the international buyer side, in order to fully cooperate with the shoe exhibition expansion, this year, China Leather Association invited the VIP buyers' Association of Southeast Asian Footwear Association to visit the exhibition, invited Sri Lanka footwear and luggage dealers delegation, European shoe retailers delegation, and invited the Russian Ross VIP buyers group to Shanghai to visit China International Leather Exhibition, China International Footwear Exhibition and China International bags, Qiu Ji costumes and costumes exhibition, hoping to provide more international trade opportunities for exhibitors.


    Do well exhibition publicity and expand exhibition visibility.


    In order to further expand the visibility and influence of China International Leather Exhibition, China International Footwear Exhibition and China International luggage and leather garment and apparel exhibition in the industry, China Leather Association will take advantage of its own media, China Leather net (www.chinaleather.org) and leather world, as well as relevant social cooperation media, according to the development status of leather industry in China, the main distribution characteristics and the local economic development situation to carry out the focus exhibition publicity work. Su Chaoying, vice chairman of the China Leather Association, said that Zhejiang, Fujian, Jiangsu, Guangdong, Sichuan, Shandong, Hebei and other provinces, as well as Beijing, Shanghai, Guangzhou, Dongguan and other major cities will become key areas of publicity.


    Rich and varied on-site activities to add color to the exhibition.


    The exhibition of leather and leather products related to fashion, fashion, luxury and other elements can certainly be embellished with colorful, colorful and varied on-site activities.


    During the exhibition, the fourth enlarged meeting of the six Council of China Leather Association will be held in Shanghai. At the same time, the fourth world leather development and cooperation forum, sponsored by China Leather Association, will continue to be held this year.


    At the same time, China's international footwear exhibition has always been a model of the show will also debut. Every year, we cooperate with professional model companies to provide a platform for product display. Model shows become one of the focuses of media competition. This year, model show will devote more efforts to further enhance the image of the booth, promote the grade and diversification of exhibits. According to the arrangement, on September 1st -2, there will be many shows in the morning and afternoon, including footwear, luggage, leather clothing, fur clothing, etc.

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