3 80 After &Nbsp, To Make The Best Beef Jerky.

The same thing.

Condense for dreams

On the second "Horqin beef dry food festival", a Mongolia bag with the brand of "self starting university students" attracted many spectators.

The delicious beef jerky, the honest shopkeeper and the warm service make people stop to stop.

It turned out that the shopkeepers here were 3 post-graduate students who had just graduated from university. When other students were preparing for their jobs, the 3 of them began to work towards their dreams.

The 3 brothers are all from Bahrain, Chifeng, and are graduated from Inner Mongolia University for the Nationalities.

The reporter saw three brothers in a small house with only 2 square meters on the pedestrian street in Tongliao.

The room is not big, full of various commodities and facilities.

But it is such an outsider's seemingly humble cabin, but it has become the base of the three brothers' dream to take off.

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Aspire to start an undertaking

Among the three brothers, Wang Xue Li graduated two years ago, so he was called eldest brother, followed by second brother Wang Ruida and his younger brother Guoli Zhang.

Among them, Wang Ruida and Guoli Zhang were classmates in high school, and many years of friendship made the relationship between the two brothers as close as brothers.

During their college years, they met their fellow townsman Wang Xue Li. Because of their common aspiration, 3 people had more contact with each other and gradually became brothers without saying anything.

After graduation, Wang Xueli first served as a teacher in school, but whenever he had free time, the 3 brothers would get together and chat.

In a gossip, everyone felt that instead of working for others, he might as well take a vigorous and vigorous struggle while he was young.

But the 3 have been struggling to figure out what to do.

One day, a friend from a distant place said that Tongliao's beef jerky is famous in the field, and the profit is very good.

Some brothers think that the beef jerky as a local specialty should be a good way out.

So, 3 people hit it off and started preparing for their beef jerky business.

Hardships on the road of entrepreneurship

In August 22, 2009, it was a day to commemorate the three brothers. On this day, their shop was officially opened.

Although there was no grand opening ceremony, nor did it carry out publicity in a big way, the shop belonging to itself was at last found.

In their words, "a wolf has entered the industry quietly."

Speaking of the establishment of a small shop, the brothers sighed a lot. In their words, "it's hard to say a word."

As several people have just graduated from University, funding has become the biggest problem.

Originally invested 60 thousand yuan, he rented a shop on the pedestrian street and rented a processing workshop.

In this way, the store opened quietly.

"How do college students sell beef jerky? Can they grow?" slowly, all kinds of questioning came.

At the same time, the gap between ideal and reality began to make the three brothers have to readjust their thinking.

Because Wang Xueli worked in the field, he could only come back when he made major decisions.

Wang Ruida is responsible for sales and website publicity, while his younger brother Guoli Zhang is mainly responsible for beef jerky production technology and processing.

Guoli Zhang told reporters: "we thought very well before we did it, but after seeing the regular operation of large enterprises, we found that the gap between ourselves and others was too great.

Originally originally intended to make the product into a beautifully packaged gift box, but after drying up the cost is too high, so it is still mainly bulk cargo.

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Guoli Zhang, who was fond of cooking from an early age, though he is familiar with cooking, is still a black eye for beef jerky.

Guoli Zhang told reporters that although the City Employment Bureau has introduced some basic practices of beef jerky, it is far from enough to make some achievements.

Now that we have to cater for people's taste, we must work hard. Now, this delicious beef jerky has been made after countless attempts and failures.

"At the beginning, I didn't know what meat was good, but when I bought it, I had good meat quality, but it turned out to be bad after turning into beef jerky.

The beef jerky cooked in the air and dry for a long time is delicious, which needs to accumulate experience gradually.

I remember that at the trial stage, I had to do some beef jerky every 1 hours, then I would try it myself to see which time the beef jerky was the best.

Once the meat was bad, the beef jerky was smelly and smelly, and I didn't even eat it myself, let alone sell it to customers.

So choosing beef is very important, otherwise it wastes both time and money.

In addition, cutting meat is also a technology. I spend several hours a day to cut hundreds of pounds of meat. I even fell asleep while cutting meat and scratched my hand.

In short, a lot of energy was wasted at the beginning, when the beef jerky was afraid to sell to customers.

It was not until 1 months later that there was a repeat customer in the shop. The beef jerky was confirmed by the people and we were confident again.

Now I am all busy, I have received 3 apprentices, and two disciples already have their own storefront.

The shop is getting better.

After the beef jerky was made, developing the market became the biggest problem.

Wang Ruida, who is in charge of sales, thinks that the alma mater of the 3 people is the National University, so sales begin with alma mater.

So whenever the people's Congress has any activities, they will provide some sponsorship, which is publicized by the school.

In this way, their beef jerky opened up a market in Nu, and the students of the Civil University would come to buy them, sometimes even sell them out of stock.

However, the market outside the school is not so easy to contact, once Wang Ruida took the product to Shijiazhuang to promote, the local people not only do not recognize, but also think the beef jerky looks like radish strip.

"Outsiders think Tongliao beef jerky is big and the color is not good, and the taste is too heavy, eating hard.

Therefore, our local beef jerky is hard to be recognized by foreigners, and is usually sold locally. "

But after Wang Ruida's unremitting efforts, their foreign markets have also made great progress.

Today, they already have two fixed customers in Hunan and Guangdong, and have been highly praised.

Strive for the best.

This year's August 22nd is the 1st Anniversary opening of the small shop. It should be a day for three brothers to celebrate. But the three brothers will still celebrate the second beef jerky Festival.

The food festival has benefited the three brothers, not only has seen some big brands, but also promoted the communication between industries.

Today, the website of the three brothers has been running smoothly for more than 1 months, and is actively coordinating loans, ready to expand the store.

In addition, the three brothers also set up their own company to prepare for the exhibition.

"Although many of the conditions are not perfect, our three brothers are very confident that our beef jerky industry will be bigger and stronger and push Tongliao's beef jerky to the whole country."