Ningxia Clothing Enterprises "Venture By Boat" To Enter The Market
Reporters learned in September 5th, since the Bank of China cashmere industry
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After the Duncan cotton mill in the United Kingdom, its products are in short supply in the international market, and with the prestige of world-class designers, the company will increase its annual production of 100 thousand suits.
It is reported that after many years of development, Ningxia clothing enterprises "get out of the sea by boat" is getting better.
At the end of August last year, the cashmere industry purchased the Duncan cotton mill under the British Dawson International Company. Relying on the world's first-rate yarn technology and the world-renowned yarn brand of "Todd Duncan", it also hired Hongkong top cashmere design and production team to develop products and enter the international top sales terminal market of cashmere products, and its products were quickly recognized, and there was often a shortage of demand.
Next, the Bank of China will set up marketing outlets in Hongkong, Paris, New York and Tokyo to sell high-end cashmere products.
Hou Jianjun, general manager of Ningxia Hui Chuan Garments Co., Ltd., told reporters that the products of Hsing Chuan have gone to the European and American countries, and have been widely recognized. There are more and more orders abroad.
"Next month, the designer of Italy's top brand" Armani "joins Hsin Chuan. It is estimated that the annual output of Hsin Chuan will increase by 100 thousand units. During the" 12th Five-Year "period, the output value is expected to increase from the current 100 million yuan to 500 million yuan.
The large textile enterprises in the region have established cooperative relations with famous international enterprises, hired the world's top designers, and took the international route to drive Ningxia.
Cashmere
Capacity, technology, equipment,
Sale
And the further development of brand reputation.
In the cashmere industry alone, about 4000000 cashmere sweaters were produced in the whole region last year, and the total industrial output value was about 8000000000 yuan.
It is reported that our region has become the world's largest base of wool free carding processing and the world's important cashmere products processing base.
Long Fei, director of the Bureau of light industry and textile industry of the autonomous region, said that in the future, the garment industry in our region should continue to accelerate the pace of internationalization and create an international advanced cashmere and garment manufacturing enterprise.
For example, enterprises can directly build up production and processing bases abroad, acquire first-class technology and high-end customers, and narrow the gap with developed countries in the world.
At the same time, we use our leading cashmere carding technology to actively cooperate with foreign enterprises to promote the international development of cashmere.
In addition, enterprises should vigorously introduce international trade talents and technological R & D talents, build a sales network for themselves on the basis of continuing foreign trade orders, accelerate the expansion of the international market, and make new progress in the major consumer markets of cashmere, Europe and America, and seek breakthroughs in the Middle East market.
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