CBA Brand Takes The Sports Marketing Strategy &Nbsp; &Nbsp; Expands The Market.
September 8th, a few days ago, CBA Brand operation Shang Guohui (China) Limited donated basketball infrastructure equipment to Shaanxi Sports Bureau, and the two sides also signed a strategic cooperation agreement.
"We have a wish, no matter what we do. Marketing Management Where we can do it, we will do the basketball infrastructure. Guo Hui Ding Guo, President of (China) Co., said that he took this desire to Shaanxi in the CBA strategic layout of the Northwest market.
It is understood that in the new 10 year development strategy of CBA brand, the strategic division and definition of each regional market are carried out. The Shaanxi market is one of the core markets in the northwest area of CBA. The neighboring Shanxi market is the hinterland of China as a whole. The two major markets are the strategic layout of the CBA brand in the era of China's sports industrialization.
In fact, Shanxi and Shaanxi's two major provinces constitute the core market chain of the large area of the CBA brand inland market, which is very special and important for the strategic position of the CBA global market. The support of CBA headquarters for such a large regional market operation is also strategic.
It is reported that as early as 2007, CBA headquarters set out to layout the Shanxi market. In just 2 years and more, the Shanxi market has developed to the top of today's regional market. CBA Shanxi team has rapidly constructed the main body of Shanxi market by virtue of its overall strength, advanced business philosophy and extensive networking resources. This provides strong support for CBA's entry into the Shaanxi market and strategic layout of the western region.
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