Hu Zhixin: Calling For Low Carbon Consumption With "Love"
Hu Zhixin, male, university degree, Guangdong Nanxiong people, 38 years old, Guangzhou reading door Education Technology Co., Ltd. chairman.
In 2005, Hu Zhixin, who worked hard in the advertising and real estate sector for many years and scored a remarkable success, resolutely threw himself aside in spite of his friends and family's dissuade.
Low carbon environmental protection
Research and development of teaching products.
Why did Hu Zhixin choose this industry for second times?
Entrepreneurship
It wasn't until three years later that he opened up the mystery to his friends.
One day in 2004, the media reported the news of the Guangdong Provincial Education Union on 8417 teachers in 19 colleges and universities in the province. Hu Zhixin did not think that only 10.40% of the teachers were healthy, 45.55% were subhealthy, 23.63% (the former clinical state was the severe subhealth), and the condition of the disease was 20.42%.
In October of the same year, a newspaper reporter was informed from the Weidong District Hospital of Pingdingshan, Henan. The hospital recently conducted a physical examination to 1392 teachers in the district. The results of the physical examination were astonishing, and the body was complete.
Healthy
Only 28 people accounted for only 2% of the total number of physical examination teachers.
Chalk produces a lot of dust, which seriously encroach on the physical and mental health of teachers and students.
Inhalation of large amounts of dust in the mouth, respiratory tract and lungs causes frequent occupational diseases.
At present, the average life expectancy of the Chinese is 72 years old, but the average life expectancy of teachers is only 59.3 years old. A city board of education has examined all the teachers. The result is that only 8% of the teachers over 35 years old have normal physical indicators. The sub-health of teachers is more than 3 times that of normal people. The research also shows that the proportion of students with myopia has been increasing due to the long-term use of blackboard, white paper, and classroom dust pollution.
Hu Zhixin knew that the killer that harms the physical and mental health of teachers is calcium carbonate, calcium sulphate and cadmium in chalk ash.
Although environment-friendly teaching products were entering the market at that time, it was difficult to popularize in schools because of the price and quality.
So Hu Zhixin invested all his first pot of gold in the development of environment-friendly teaching products.
As soon as the company was established, Hu Zhixin set up an expert team to analyze and research new generation environmental protection teaching product series, such as environmentally friendly water-based pen (dustless liquid chalk).
After putting in three million scientific research equipment and project research and development funds, and constantly introducing new materials and new technologies, and through countless scientific experiments, the independent innovation environmental protection products have finally been successfully developed.
Compared with other similar products, the advantages of reading the door products are very obvious: the environmental protection water-based pen with advanced straight liquid structure can eliminate the natural volatilization of pen water in the pen cavity, and can repeatedly pour pen water and replace the pen. The effective utilization rate is over 100%, which greatly reduces the use cost.
Handwriting is clear and bright, writing is smooth, easy to wipe, from writing to wiping, non-toxic, harmless, 100% no dust; due to the use of direct water valve design, the pen water capacity of each pen is 12ml, which is 6-7 times the writing volume of the ordinary cotton core white board pen. Under the normal use of a pen, the drawing line can reach more than 1200 meters (the average white board pen is about 150-200 meters), and it can be used for circulating irrigation pen water.
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After several years of development, the company has led the nation's dust-free chalk with six advantages, five characteristics, four benefits, three advantages, two goals and a major center.
market
。
In view of Hu Zhixin's commitment to low carbon and environmental protection for many years and his brilliant achievements, in April 2010, he was selected as the "national independent innovation excellent enterprise" by the "CHC national hi tech industry brand promotion committee", "the national environmental protection education products industry preferred promotion brand", "the only key recommendation product of the national environmental protection education products industry".
In May of the same year, he was selected as "the most influential brand in the industry" by the "low carbon consumption and China influence organizing committee".
This is the first product recognized by the education products industry for "low carbon".
In July 2010, Hu Zhixin joined hands with China's most dynamic group of film and TV Artists and musicians to create a public service song called "love" with the theme of low carbon consumption. After that, he took the song to MTV.
When the media asked him why he invested money in doing this, Hu Zhixin's answer was: I used the two forms of songs and MTV to promote low carbon consumption, that is, the two popular art forms are most easily accepted by people.
In twenty-first Century, green, healthy, low carbon and environmental protection have become the common goal of all mankind.
In recent years, although low carbon consumption has been gradually recognized by the public, it will take some time for everyone to practise it.
It is significant and far-reaching to read the "call of love" to promote low carbon consumption.
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