Mid Autumn Festival This Year, The Six Major Business Opportunities Make You Happy Mid Autumn Festival.
food
Play a health card
"Love your loved ones and send your loved ones to health."
This is no stranger to Shijiazhuang.
Commerce
The manager of Wu Guo Han, a limited company, linked the sentence with the Mid Autumn Festival, skillfully let tea and moon cakes climb "relatives", and launched the perfect match of "moon cake + tea".
"
Mid-autumn Festival
No moon cakes, but the sweetness and greasy of moon cakes make many people dare not let go.
Drinking tea and watching the moon not only increases the sentiment, but also helps digestion and is beneficial to health.
A lady who is buying "tea + moon cake" gift box said: "I usually pay attention to human contact, and walk around my relatives and friends, never empty handed.
During the Mid Autumn Festival, a box of moon cakes and a box of tea were sent to the ceremony.
You have a lot of face. "
It seems to break through the bondage of a single product of moon cakes, and we can find many ways of "hitchhiking" sales.
Wine hitchhiking
innovate
"Liquor has always been the traditional drink of the Mid Autumn Festival.
We are more optimistic about the mid autumn festival market this year.
Xing Dan, the Propaganda Department of the old wine group, told reporters: "for liquor consumption, the annual peak except the Spring Festival is the Mid Autumn Festival.
This year's Mid Autumn Festival, the group also launched 6 new mountain villa Royal cellar year wine, to be sent to the consumer a blessings of blessings.
Xing Dan said that these 6 years of wine have "elegant and delicate, sweet and mellow, full-bodied, rich aroma" unique style.
If you eat a little new dessert in the elegant mid autumn moonlight and take a little care of the Royal cellar in the villa, it is not only sweet pleasure to spread between lips and teeth, but also a reverie for the flow of time.
The description of Xing Dan brings us another pleasant new idea, which makes it impossible for us to wait for the Mid Autumn Festival.
For the traditional Mid Autumn Festival, it has injected some elegance and novelty into red wine.
The sales promoter of Mahua supermarket said, "quite a few consumers of liquor have begun to turn to red wine, especially the consumption of imported red wine."
Craft collection
market
In recent years, consumers may feel that they are not enough enough to send moon cakes and begin to turn their attention to cultural collections.
It seems that mid autumn consumption is changing from "eating" to "hiding".
Reporters learned that the market theme of reunion jade, glaze and other crafts and cakes and cakes as the theme of coins, porcelain, gold and other gifts, because it has the function of appreciation, preservation, and cultural taste and connotation, it can attract high-level consumers.
Recently, several gold products combined with the Mid Autumn Festival are more popular among investors.
Sending popularity, sending culture and delivering taste has become a new choice for people.
Family express
"We have received dozens of orders to deliver the gifts in the Mid Autumn Festival."
Miao Jianfei, manager of Jian Fei run errands, is very excited. "We will be more busy in the next few days.
This is especially true for some large express companies. This year's express products are not only limited to moon cake gift boxes, but also a variety of red wine, tea, glass, crystal gift boxes and coffee gift boxes.
"Some of the mid autumn gifts sent by some companies can even send hundreds of business to the company," he said.
Shun Feng express Xiaoli told reporters.
"We can express filial piety and affection with local specialties."
The governor of the provincial capitals family believes that the local products will bring strong local feelings to the wandering children, especially in many countries.
Those local specialties and gift sales businesses should be very popular with customers if they increase their specialized packaging and express services on the basis of daily sales.
Photo by Zhang family
"Nowadays there are not many opportunities for a family to get together, but it is a pity to have a meal."
Mr. Li is the manager of century photography. He launched the "Mid Autumn Festival service" this year to mark a happy time for reunion.
"This service has been popular since it was launched. There are already more than 20 orders, including three families and more than three families.
In addition, we also launch door-to-door service, but because time is concentrated, manpower is limited, too much work is not available. If other photography rooms launch this service, it should be very good.
The reporter has learned that traditional festivals are always the hottest days to photograph the family.
Nowadays, the family photo shoot also has many "new tricks".
Although it is generally not as fancy as wedding dresses, consumers can also choose different kinds of family products according to their preferences, with different backgrounds and costumes, and take different photo styles.
Photos can also be made into photo albums, carved into CDs, mailed to distant relatives, so that relatives away from home can feel the joy of reunion.
Tourism chain plan
This year, the Mid Autumn Festival and the National Day holidays are approaching. Many people plan to package the two holidays into 16 days' super long holidays.
Travel agencies with keen sense of smell have stepped up the design to launch the deep outbound tourism and the domestic long term tour to seize the opportunity.
The reporter learned from the major travel agencies in our province that the travel agency's sales department and website have already opened the national day tourism theme. From one or two days' Expo line to seven or eight days' Taiwan tour, and then to more than ten days' European tour, all kinds of tourism products with different lengths are very popular.
For the Mid Autumn Festival travel, Shijiazhuang Xinxin travel agency marketing staff's attitude is optimistic.
He believes that the Mid Autumn Festival holiday last year was sandwiched in the national day, and the pulling effect on tourism was not obvious. This year, many small holidays have left much room for the travel agency to arrange the route.
"At present, in addition to one or two days of circumjacent tour, more than ten days of deep overseas travel route registration is the most popular.
And Mid Autumn Festival national tourism routes still have a big discount.
However, we have to make reservations as early as possible, because air tickets will increase in the near future. "
It seems that with the improvement of people's living standards, mid autumn gifts are becoming more and more diversified and personalized.
Taking the moon cake as the core, the industrial chain of packaging, mail, courier, gift, advertising, telecommunications and other related industries is constantly extending.
"Reunion" and "watching the moon" as the theme of catering consumption, tourism consumption, cultural consumption, etc., will become the harvester of mid autumn business opportunities.
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