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    Marketing Strategy Of Lovers Clothing Store

    2010/9/25 15:11:00 83

    Clothing Store Marketing Business


    September 25th hearing now, all kinds of distinctive clothing stores are also open in the streets and alleys, lovers.

    Couture

    This is one of them. What's the best place for such clothing shops to open?


    according to

    address

    Choice


    Control the amount of traffic in your area, the scale of operation can be large or small, but the small space can not be too narrow. Otherwise, it will be embarrassing if the guests are crowded into the store.

    The shop area can not be smaller than 20 square meters, and 50 to 130 square meters is the most suitable.


    Areas with frequent commercial activities


    This area is usually also.

    business

    If the center, downtown area and commercial activities are frequent, the turnover is bound to be higher.

    Such a store is called "an inch of gold".

    In such areas, logistics is fast. For apparel industry, the trend of clothing is very fast. If goods flow slowly, they may be out of fashion before they are sold. Therefore, the area with frequent commercial activities is a perfect location for choosing the location of clothing shops.


    Areas with high population density


    Shops opened near residential areas, with a relatively concentrated population and high population density.

    In such areas, people of all ages and social strata have.

    It is easier to choose different styles or types of clothes, and there will be more customers.

    Moreover, because the flow of population has been very large and the daily sales volume is easy to control, sales will not suddenly rise and fall, which will ensure the stable and generous income of the shops.


    A crowded street


    Shops in such streets, large traffic, patronize shops more customers.

    But consider the large traffic volume on the street and the influence of several terrain or traffic to choose the best location.

    There are a lot of passenger traffic, but because it is the main road of pportation, the passenger flow is all on the off and off section, which is not the best choice for the clothing store address.

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