Jinjiang Shoe Enterprises Will Not Change Their Minds And Go Upstream.
Guangdong Dongguan, Zhejiang Wenzhou, Fujian Jinjiang, the three largest base of footwear industry in mainland China.
When the biting winds of the global financial crisis hit us, Fujian
Jinjiang
Proud of it, though still shivering, but still moving forward.
People are surprised to find that in the crisis, the leading enterprises of Jinjiang footwear industry have gone against the market.
A large number of mushrooming growth brand performance is also good: Qi anda has won the first honor of the sales of similar products in China's skateboard shoes market for two consecutive years; Wan Tai Sheng shoes and clothing has been officially authorized by the US Polo Association to operate U.S.POLOASSN business sports product series, and designated it as the only authorized enterprise in mainland China to jointly develop the mainland China market.
Industry explore Jinjiang
Shoe making industry
"Magic weapon" to resist crisis.
Industrial cluster, brand effect, localization grass roots, industrial chain...
Different people will give different answers, and different answers are objective facts.
The footwear industry in Jinjiang has a reputation as a "brand column", which has nineteen well-known trademarks in China, eight famous brand products in China, and thirty-six national inspection free products. The number of "national brand" brand accounts for more than half of the national sports shoes industry. It has a complete and complete shoe industry chain, forming a self-supporting one-stop production collaboration group for shoes, shoes, shoes, leather, footwear, chemical industry, etc., and has twenty-three sales terminals in the world.
This is the result of nearly thirty years of entrepreneurial efforts by grassroots entrepreneurs in Jinjiang, and these "fruits" have become the "cause" of the footwear industry in Jinjiang in this wave of crisis.
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