Eleven, There Are Many &Nbsp Patterns In Clothing Sales Promotion.
Every time you go to a mall or a pedestrian street, there are some things that come into your eyes. Promotion Activities, such as how much to buy and how many to return. Discount Sales, gifts and so on, all kinds of clothing businesses are racking their brains and applying their own strategies to improve themselves. Sale 。
A clothing store sales expert once said,
Couture
Promotion is more and more like the "chicken ribs" of manufacturers and businesses.
A clothing store sales expert once said, "no promotion, no chicken bones."
In the face of competition, evasion can only wait for death.
Therefore, it is very necessary to do well in the promotion of clothing stores.
No matter how careful the sales promotion plan is and how unique sales promotion methods are, there is a center that can not be lost: customer centred.
With the change of the times, the buying habits of consumers have changed a lot.
Consumers are increasingly "arbitrary".
The consumer's perception and recognition is the key to putting the sales promotion into practice.
Before engaging in promotional activities, a clothing store must first identify who to disseminate, determine what information receivers will disseminate, where and when information will be disseminated.
All these aspects are centered on the consumer.
First, clear the purpose of Clothing promotion.
There are two main promotional purposes for clothing stores: Handling seasonal costumes and promoting brand image.
From a consumer's point of view, the biggest attraction for sales is their benefits.
Therefore, before preparing for promotion, we must investigate the needs of consumers and find a good way to make profits.
Second, promotion time should be smart.
Although the National Day is only started in October 1st, the promotional activities of clothing stores can be advanced ahead of schedule.
The promotion time of the clothing store is too early to promote.
It's best to be three days earlier than the opponent, so as not to be beat by the opponent.
We must seize the opportunity to plan well.
Third, beautify the clothing store.
Promotion is only a form, and it needs some practical beautification of the clothing store.
The promotion of national day clothing, hanging red lanterns and national day, posting posters and adding other holiday decorations all give customers a good shopping atmosphere.
Fourth, promotion means must be simple and reliable.
A hypocritical discount has left customers numb.
Customers need real and simple discounts.
Therefore, the discount of the clothing store is obvious. Don't make it too complicated to make people feel less expensive. The more obvious the success of the clothing store promotion scheme is, the greater the probability of success.
Fifth. Implement the fashion promotion plan.
In addition to careful planning and personnel arrangements, there must be a good plan to go deep into everyone's mind.
Promotion means and promotion time need to be implemented conscientiously with the shopping guide.
To fully mobilize their enthusiasm, we should also provide detailed sales promotion programs and details training for promoters.
Finally, there are two points to be noted in the promotion of clothing store National Day: the investigation is in place, the publicity is in place, and the supply of goods must be adequate.
There are many festivals in China, and there are many reasons for promotion. In a word, everything for customers, as long as the festival does not forget the sincere customers, there must be many treasures in the festival promotion.
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