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    History Of Converse (CONVERSE)

    2010/9/29 17:21:00 300

    Converse CONVERSE Development

    1908 - like most brands, the origin of Converse (CONVERSE) is derived from the name of the founder of Marquis M. Converse, which was started by 15 employees from the initial production of the factory in Massachusetts, and All Star was born.


    1917 - the first double Converse came out, with the outstanding characteristics of the product, and after years of constant testing, it became one of the most famous sneakers in history.


    1917 - a young basketball player named Chuck Taylor joined the basketball league and chose the sports shoes made by Converse All Star shoes.

    Because he constantly recommended Converse All Star to sell basketball teams to universities and high schools, in 1921, Chuck Taylor signed a contract with Converse CONVERSE to become a member of the business representative, launching a legendary cooperation between Converse and Chuck Taylor.

    1923 - the signature of Chuck Taylor was placed on the ankle of sports shoes, becoming one of the characteristics of the product. All Star became synonymous with basketball shoes.


    In 1935, the famous Canadian badminton player, Jack Purcell, designed the innovative and durable Jack Purcell (Converse) series for Converse, becoming another classic of Converse.


    The signature of 1936 - Chuck Taylor became part of the trademark of Converse (CONVERSE). It was inseparable from Converse (CONVERSE) and launched the concept of wearing sports shoes in sports occasions.


    1936 - Converse All Star shoes became the designated shoes for the US Olympic basketball team.


    In 1941 - during the two World War, Converse (CONVERSE) also invested in the production of us munitions, and produced a series of special purpose boots, headgear, foot guards and so on with the expertise of Converse (CONVERSE).


    1966 - Converse All Star launched the first color basketball shoes, breaking the nearly sixty years of a single white color strategy.


    1982 - Converse (

    CONVERSE

    Listed on the NASDAQ (NASDAQ) stock market, becoming a listed company.


    1985 - Converse All Star shoes are popular in Japan, creating excellent results.


    1991 -

    Converse

    Become NBA designated footwear for competition.


    1996 - All Star sells more than 700 million pairs worldwide.


    2003 -- NIKE bought Converse for $three hundred and five million


    2008 - Converse hundred years' birthday, put forward Welcome To The Converse Century slogan {page_break}


    CONVERSE has a history of 100 years. In 1908, CONVERSE founded CONVERSE brand in the United States.

    The first pair of basketball shoes was created by CONVERSE in 1917.

    ALL STAR, then signed with a famous athlete.

    In 1923, CONVERSE became the endorsement word for basketball shoes all over the world.


    At first, CONVERSE mainly developed basketball shoes. In the past, we could not imagine that basketball shoes had changed greatly because of the changes of the times.


    In 1936, CONVERSE's basketball shoes were designated by the US team.

    Basketball shoes

    CONVERSE can be regarded as a leader in the industry.

    In 1982, CONVERSE listed on Nasdaq, and the stock price is still acceptable.

    In 1985, she made a promotion and made brilliant achievements in Japan.


    Now CONVERSE is the designated shoe of NBA, and has been evolving.

    With the development of science and technology, basketball shoes have developed into high technology. The canvas shoes used to be created are the brands that fashion people like.


    Consumers can feel from the product that this brand has the flavor of classic and fashion. CONVERSE brand is gradually realizing its consumption through its classic and fashionable taste as a self actualization.

    In recent years, the concept of "BE A STAR" has been launched. It means that everyone wants to show themselves and realize themselves on their own stage. This is the culture that CONVERSE has achieved in the past hundred years.


    The brand of CONVERSE has a history of 100 years in the United States. In the eyes of the Americans, it is like a McDonald's and Coca-Cola, and it is a brand that has been developing for 100 years.

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