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    Garment "Marriage" Tourism Has Become A New Trend Of Industry Development.

    2010/10/13 18:24:00 119

    Clothing Tourism

       Tourism It is recognized as the sunrise industry in the world. It is the new growth point of our national economy and the leader of the third industry. With the comprehensive development of our economy and society and the increasing demand of people's spiritual culture, tourism occupies more and more important parts in people's daily life. China is rich in land and resources. Many places are actively exploring their own characteristics and vigorously developing tourism. Tourists are the source of tourists, and garment clusters have begun to close to tourism and promote clothing sales through tourism. The link between clothing and tourism has also become a new phenomenon in the development of the industry. South Korea's clothing in Weihai, Shandong, has developed through tourism. The opening of Weihai to Inchon routes, and more and more Korean overseas Chinese who took the golden bridge to visit their relatives, discovered business opportunities. When they came, they brought Korean clothes to Weihai for sale, and when they went back, they sold some Weihai local products in Korea. In this way, not only can we earn money back to ship tickets, but there are still many balances. As a result, there are more and more "single customers" who specialize in this business. More Korean goods and more Korean businesses. When Korean clothing just entered the Weihai market, the heads of some garment factories and garment manufacturers in Weihai complained about the market being grabbed. But the entry of Korean clothing brings new elements. Its leading styles, fabrics and crafts have brought inspiration to many Weihai clothing enterprises. At the same time, some smart Korean overseas Chinese and businessmen found Weihai's advantages in labor resources, natural resources, land and factory buildings, and began moving factories to Weihai. The influx of a large number of Korean garment enterprises has injected new impetus to the development of Weihai's manufacturing industry. Korean clothing in Weihai has developed. Weihai's tourism advantage on the sea has attracted many tourists, which has directly led to the sales of Weihai Korean clothing. With the popularity of Korean clothing in Weihai, "traveling to Weihai, buying Korean clothing" has become another brand of Weihai tourism. Korean clothing has become a "city card" of Weihai.


    This is the tourism driven area. clothing A very good case for development.


    In addition to the tourist attractions, many garment industries in the region directly close their clothing city to tourist attractions. Yuyao leather city is a good example. After the opening of the Yuyao Hangzhou bay cross sea bridge, Yuyao leather city has actively packaged Yuyao Leather City as a tourist attraction. Because it is a new-style leather city with well-equipped facilities and elegant environment, it is also surrounded by various kinds of leather merchants. This leather city has outstanding features and has won the praise of the surrounding cities. In the late summer and early autumn of the year, the business of leather city in Yuyao was pulled up. The establishment of the Yuyao Hangzhou bay cross sea bridge has brought more tourists to the leather city business. Going to Yuyao and visiting leather city has also become a local government's main task to promote economic development.


    In addition to the regional garment industry and tourism close, the whole garment industry is concerned about tourist resources The development of the project is also very impressive. In 2009, China's tourism industry festival held the first Chinese costume competition featuring tourism costumes. The competition is divided into two competition events: tourism professional suit and outdoor tourism suit. Tourism is a special industry. Tourism image needs to be displayed in an all-round way. Clothing is one aspect, which includes clothing for the employees and clothing for tourists. Tourism clothing has become a field of clothing market segmentation, which is also a fresh start for clothing linked tourism development.


    The development of clothing can not be separated from the social stage. The development and change of society will always promote the emergence of new things. Clothing can be linked to society in a timely manner, so that new breakthroughs can be found in order to achieve long-term development. The five thousand years of clothing culture in China can not be separated from today's development. At the moment, the rapid development of Chinese clothing also needs to take advantage of development and innovation.

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