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Rural Online Shopping Has Huge Business Opportunities: &Nbsp; &Nbsp; Rural Netizens Grew By An Average Annual Rate Of 71.6%.

2010/10/14 16:56:00 36

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Recently, the information blue book "analysis and prediction of China's information technology" (2010) published by the social sciences literature press pointed out that the scale of China's online shopping users is

financial crisis

To achieve the trend of upward trend.

At the same time, in the next few years, rural online shopping will become a new value-added market.

Data show that in 2009, the scale of online shopping in China expanded to 108 million households, an annual growth rate of 45.9%, and the utilization rate of online payment reached 24.5%.

The report believes that under the impact of the global financial crisis, e-commerce has become an important part of China's modern service industry, and is conducive to promoting the pformation, upgrading and modernization of traditional industries.

Commerce

The circulation system is formed.

It is worth noting that from 2007 to 2009, the average annual growth rate of rural netizens was 71.6%, much higher than the average annual growth rate of urban netizens by 34.6%.

By the end of 2009, the number of netizens in rural areas was about 100 million.

The blue book points out that this rural market, which is regarded as a huge growth space, will become an important source of growth of Chinese netizens in the next few years, and is also the potential for the future development of China's Internet.

Why can online shopping users grow so rapidly in the short term?

Electronic Commerce

Chen Zhen, Secretary General of the application and promotion center of the association of standards, said that this is closely related to the strengthening of the credit system and the efforts of the financial system and the third party payment enterprises. At the same time, the change of shoppers' consumption habits is also the key. "The rapid growth of the online shopping user scale will promote the healthy development of e-commerce in China and even the whole Internet.

At the same time, it will also promote the development of mobile e-commerce, thus opening wider market space for mobile payment. "

In order to better promote the development of e-commerce in rural areas, in 2009, the CPC Zhejiang provincial Party Committee Organization Department, on the basis of the long distance party education system in the whole province, according to the important instructions of the CPC Central Committee "party members being educated and benefited from farmers", joined the Zhejiang Provincial Commission of letters, agriculture department, Zhejiang Telecom and net Sheng business treasure to start the "three vertical and one horizontal" rural informatization general strategy, building the "era Pioneer Rural Information Integrated Service Platform". In rural China (9191.cn), only half a year has completed the pilot project of rural comprehensive informatization in 66 townships. In 2010, it plans to set up an information integrated service platform for more than 500 townships, and strives to cover more than 1000 townships in the province in 2011.