Shishi: The Price Of Autumn And Winter Jackets Has Risen &Nbsp; The Profit Of Online Clothing Stores Has Increased.

For most consumers, a brand of autumn wear can be sustained. Jacket The price of the brand is up to 500 yuan, but the price of brand clothing this autumn and winter has made many people stare. The jacket of 600 to 800 yuan has become the main selling body in the market. The new jacket with 500 yuan up and down is very few. But from the perspective of the whole market, the sales volume of the former is not "mainstream". Instead, some retail stores that buy and sell brand old clothes have made a good profit.

"659 dollars or 769 yuan, who will spend the money to buy a jacket?" Mr. Wu complained about a new jacket in a man's clothing store in the pedestrian street. Clothing price Compared with the same period last year, I saw that I didn't have the confidence to pay for it. "Stone lions basically do not have autumn. Winter is coming soon, and the money spent is not worthwhile." Mr Wu knew that the price of clothing would rise in autumn and winter, but did not think the price would be so outrageous. In the 92 Road, a brand casual wear shop, Li Xiaojie, a salesperson, said that the store had introduced some autumn clothes in the middle of September. But as of the middle of this month, the sales of autumn clothing were not ideal, "at least 40% of the same period last year, it is unthinkable." Miss Lee admits that price rise is the main reason for the fall of clothing sales in autumn. In addition, more and more Internet sales have also taken away some consumers in the traditional market. It is observed that a brand new 2010 jacket sold for 659 yuan in the exclusive store sells for only 450 yuan on the portal trading website. "Very normal, dealers generally get goods at 3.5 or 60 percent off discount, even if they sell 450 yuan online, they also earn money." Mr. Zhou, a sales manager of Shishi, a brand menswear, thinks that the price rise in autumn and winter is a good thing for Internet traders.

While the new autumn and winter clothing is difficult to sell, some of them hold the old ones last year. seller But he smiled and said, "not bad. This autumn and winter clothing will be better sold." Zhang boss, who sells mainly the old men's clothing, said that through the media and the Internet, he learned that the autumn and winter clothing would increase by more than 15%, so he raised the price for the previous two years. Even so, some local consumers and the vast number of migrant workers still paid the bill. "Next may be better. After all, winter clothes are more expensive than autumn clothes." Zhang said with confidence that the old clothes he held in his hand could attract more consumers.