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Brand Leads &Nbsp; Custom Clothes Are Popular.

2010/10/22 14:36:00 79

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Although all the designers in the world will be affected.
潮流的影響，他們總是希望將不斷變化著的流行元素灌輸給消費者，同時還以多種方式指導(dǎo)大家將這些元素進(jìn)行組合與搭配。但就像時裝大師曾經(jīng)說的：潮流總是在變化，只有風(fēng)格永存。而在有關(guān)“風(fēng)格”的解讀中，保持獨特性是始終不變的法寶。現(xiàn)在就讓我們進(jìn)入“塑造個人風(fēng)格”手法中的最高境界：個人定制。

Speaking of

Personal customization

There are many advantages: men and women are very different in dress and dress.

Ladies can embellish all kinds of accessories. While men want to dress well, most of them can not accept such publicity. Therefore, another function of personal customization is to satisfy men's low-key needs.

At the same time, the traditional men's clothing itself is relatively less changed, and people who have little interest in the fashion can't change anything. Accepting customized brands may provide some fresh ideas, and customers can be "lazy".

Customized brand: Dunhill iPad leather case

Reasons for customization: limited production 20

Customization cost: three months' waiting period

AlfredDunhill handmade leather custom service, highly British tradition, unique and never obsolete.

They provide two kinds of optional leather, that is, rare leather or rich vegetable tanned leather.

Customizable products are numerous, including briefcases, handbags or framed briefcases, all of which are hand cut, sutured and molded in leather workshops in London.

In detail, there are rich lining colors and metal accessories including light abrasive gold, polished palladium and frosted bronze.

This year, caters for

IPad

Craze, Dunhill launched a dedicated custom leather cover.

Inspired by Winston Churchill's silver envelope cigarette box with personal addresses, each iPad leather cover is printed with an envelope stamped on the 1939 postmark.

The address on the envelope is the headquarters address in London.

The simple folding design can provide comprehensive protection for iPad, and the touch screen can be used independently in the leather sheath, while the mini style makes it easy to carry in the bag.

Each iPad leather jacket is made in the London leather workshop and limited to 20 pieces.

In addition, as part of the customized service plan for hand-made leather products, customers can order leather covers with personal addresses, and they will be able to get the finished products within three months.

Customized brand: Haso jeans

Custom reason: to be your own jeans Designer

Customization cost: updating information about street trend at any time

HasoJeans is an original custom jeans brand store from Japan. It has a strong style of Japanese street culture.

Designers come from different countries and regions, so brands show diversity.

As an indispensable clothing item for modern people, there are more and more jeans. Haso's special feature is to provide customized services.

Each customer can make different jeans designs according to their own preferences, including self-service customization of various parts, such as washing type, tannin cloth, line color, nail type, lining color, pocket color and so on.

Using self-developed custom software, customers can see the location of the jeans that can be replaced on the big screen as long as the mouse is lightly sliding, and the choice of each location can also be listed one by one, completely self-service pformation.

Whenever you choose a place to change, you can see the changes on the side of the jeans picture and pick out your favorite jeans style.

Because of the Japanese street tide route, the customers should have a clear understanding of the current popular elements, and at the same time have the unexpected collocation ability to maximize their personal style in color and material.

Customized brand: Kiton suit

Custom reasons: rare fabric + extreme details

Customization cost: 70 thousand yuan start

Not long ago, at the first floor of Hangzhou Tower B block, the Italy menswear store Kiton opened. Many people never heard of this brand, but it became the best suit shop in Hangzhou at a price of 70 thousand yuan a suit.

The word "Kiton" comes from chitone. It refers to the formal waist robe worn by the ancient Greeks in prayer at Olympus.

With the family background of the founder's fabric supplier, Kiton knows that the fabrics with no characteristics will make the most exquisite sewing skills worthless. So 90% of their fabrics are exclusively provided by the best fabric producers in the world. Some of the small fabric producers still use the old looms and printing and dyeing technologies. Now, even these tools and techniques have become priceless.

With the guarantee of fabric, the next step is to make. The Kiton suit is made by many traditional manual processes. The most critical details are not all tailors are eligible to handle. The master tailors who need more than 20 years of clothing experience can finish. Finally, each suit will take at least 25 hours and pass 45 sewing masters' hands, so the number of garments produced every year is very limited.