After 80 Dare To Make A Break: Online Shop To Earn 200 Thousand

In 07 years, after graduating from Shenyang Normal University, Zhang Fenghan became a secretary of a joint venture company in Anshan, and earned more than 2000 yuan a month.

After working for a few months, she began to feel that she was not fit for the job.

At that time, the trend of Zhu Deyong's "astringent girl" was surging in the hearts of many young people. A new noun "shooting girls" became a hot topic for many netizens to talk about after dinner.

"Shoot girl" refers specifically to those who grow with QQ and later on.

Determined to quit work and start a family.

Zhang Fenghan thinks that she is very good at dressing up for girls. If she opens a shop, she can play her good side on the one hand. On the other hand, there is no big risk in a shop on the other hand.

Nowadays, more and more people are shopping online, and their vision is good. I believe this industry will have a bright future.

After nearly half a month's thinking, Zhang Fenghan made up his mind. "I want to quit my job and open my own online shop.

If the commodity is too popular, it will certainly not attract more consumers.

The price of the shop must be accepted by the consumers, and the style should be unique and novel, so as to satisfy the modern people's distinctive personality.

After a market survey, Zhang Fenghan finally targeted the "Korean clothing".

The target was confirmed. In December 2007, Zhang Fenghan started her Taobao business dream.

She will go to Beijing, Guangzhou and other places every month for a month. After a month's opening, she will act as an agent for a Korean brand, specializing in the import of Korean clothing, shoes and hats and cosmetics.

The beginning of entrepreneurship

Business is cold. We need to practice typing and photography.

At that time, Zhang Fenghan had only 5000 yuan saved from working for several months, which was not enough for her goods. Finally, her parents gave her financial support.

But Zhang Fenghan did not accept her parents' support in vain. She reached an agreement with her parents and fought over the money back to her parents within one year.

With the help of friends, Zhang Fenghan went to Beijing Korean clothing wholesale store to get 30 thousand yuan of clothes. After returning, he uploaded these clothes to the shop.

When the shop opened, business was very cold. Sometimes it was unnoticed for a few days. Only half a month later, it made hundreds of dollars.

But she was not discouraged, but gradually realized that the bridge between the shop and the buyer was written. Zhang Fenghan looked at a lot of comments on the seller. Many of the "reviews" were due to the slow response of the seller, the indifference of the attitude and so on, which affected the business.

Secondly, through the experience of Taobao shopping, the image effect of uploading goods also has a great impact on buying interest, so she began to take up many aspects of knowledge, such as practicing typing speed and learning the basic skills of photography.

Find ways to improve psychology, service and win buyers.

After more than a month of accumulation, Zhang Fenghan finally had a further understanding of the operation of the online store, and the store began to slowly get on the right track.

At this time, she found that consumers are most concerned about two things after buying the goods: first, whether the shipment is fast, and the two is whether the quality and appearance of the goods are consistent with what is seen and felt on the Internet.

Finding out the psychology of consumers, she began to improve her online shop.

For example, by arranging the shelf time and skillfully using the recommended place, most of the time, some products can appear on the first, second, third page of the search results.

In addition, the price of competitors should be closely referenced so that the prices of goods in their online stores are more competitive.

For pictures, especially in the images that appear in search results, try to select the most attractive ones.

For commodities, she always truthfully tells the buyer the texture, color and feel of the product itself.

If there is a difference between the picture and the real object, it will be truthfully told. There will not be a bit of a disguise. Rather, it is better to undertake the loss on its own and will not let the buyer feel dissatisfied.

The most impressive deal for Zhang Fenghan was in early 2008. "A girl from Zhejiang bought a pair of 120 yuan cloth shoes made in Korea and got a little larger after receiving the shoes, but the girl did not ask for a change.

When I saw her message, I contacted the girl, and I was willing to change her shoes for me. The freight came from me, and I lost 5 yuan in the deal.

But since then, I have also had a loyal visitor. The girl also introduced many friends to my shop to buy things, and every time they bought new products, they would buy some of them first.

Over the past year, Zhang Fenghan's buyers have been satisfied with her online store, and the paction evaluation has been well received, with a favorable rate of 100%.

Such a high satisfaction rate is inseparable from Zhang Fenghan's efforts.

Nowadays, she almost has to work until 12 in the middle of the night. When she gets up at 7 in the morning, she has to pick up, pack, deliver, purchase and deal with customer service problems. Almost all of her time is spent on online shops.

After more than two months' opening, the monthly income of online shops has basically reached 8000 - 10000 yuan.

Entrepreneurial goals

Two years to start a physical store.

Speaking of his goals, Zhang Fenghan said, "I never hope that I can spend hundreds of millions of dollars on the same night as XXX, which is too far away from my life.

But I have always believed that as long as I keep working hard, I will realize my dream.

I hope to open a physical store in two years, and then open chain stores in a few years. "

Entrepreneurial treasure

Zhang Fenghan's online shop start-up fund is 30 thousand yuan, mainly for pre opening market research, loading costs.

Mainly sells Korean clothing, shoes and hats, cosmetics and so on.

In addition to regular purchases, most of the goods are sent directly from the Korean website, without the risk of cost loss due to the endless sale of goods, and the difference is earned from the Korean purchase.

Entrepreneurial experience

Open shop six "must" can not be less

We must practice typing speed to the fastest. We must choose the items we like. We must find a stable and stable source of goods. We must pick out customers' favorite products. We must treat every guest as a friend. We must devote ourselves wholeheartedly to our efforts.

Zhang Fenghan has always liked the saying: "to be a man before doing business".

As long as we try our best to do every detail, we treat every customer as a friend and treat them as considerate. Our guests will treat you as a friend. You will also give priority to your products when you need them.