Look, The Phantom Of Fashion Creation Is Creating Thousands Of Waves.
This autumn, the scale, grade, extroversion and brand influence of the Textile Fair are all over the previous period. What is even more gratifying is that this exhibition is the first fashion creative week. The creative low-carbon products become the mainstream, and the wave of textile personalization is surging forward.
This autumn, the popularity of the Expo and the idea of creating value have penetrated into the management ideas of exhibitors.
"Creativity + low carbon" becomes the main force
"If we go on the way of copying and copying again, it must be a dead end."
After interviewed many exhibitors, reporters found that the pursuit of product differentiation and personalization became the consensus of many exhibitors.
They said that under the pressure of lower added value of traditional fabrics, personalization trends should be displayed, whether fabric pattern design or product structure and functional R & D.
"Creativity, environmental protection" has become a hot word in the Expo's exhibitors.
Shaoxing County special rain Textile Co., Ltd. as a professional denim production enterprise, its exhibitors official told reporters that since last year, enterprises began to upgrade their products and voluntarily give up their low-grade products. The current fabric prices are kept between 2 and 4 dollars. The newly designed Tencel denim fabric belongs to cellulose fiber, which has good environmental protection and is widely concerned.
The reporter learned that this year's Textile Fair has given more support to the environmentally friendly innovative weaving and dyeing enterprises in the promotion and promotion, and the "creative + environmental protection" fabric has become the protagonist of many enterprises participating in the exhibition.
For example, many famous textile enterprises such as red, green, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue, blue and blue.
The ingredients are also integrated with popular elements.
"A lot of people think that the material is relatively simple, and there are not many changes. In fact, lining and fabric can be innovating everywhere."
Yongjun textile official said that although it is used for interior clothing, it also needs many popular elements.
Facing the increasingly severe trade situation this year, Yongjun textile has further strengthened its innovation, set up a full-time R & D department, and has corresponding R & D personnel for product development.
Many of the materials on the booth, whether they are of texture or pattern, will not be broken, and no one will think it is clothing material.
An animated character's light coloured material is said to be an inside material, and its texture can also be used to make summer wear.
In order to stand out among many competitors, Yongjun textile has launched the trend of popularity since last year.
R & D personnel are developed according to the international and domestic trends, and are released every month.
Due to product pformation and positive innovation, Yongchun textile products are favored by customers both at home and abroad.
Participation and innovation to enhance popularity
Exhibitors can be distinguished by how to stand out among many exhibitors.
"Ya Ping beautiful home textiles" used Chinese red, whether it is the color of the booth or the home textile products exhibited, it is a large area of Chinese red. Even publicity materials, Ya Ping's own business cards and clothes are all mainly based on Chinese red. Even the facial tissue paper bag is also China red. It really applies the Chinese red to the extreme.
Echoing with the "Yap's beautiful home textiles" is the Ding Ji printing and dyeing. They moved the World Expo China Pavilion to the "Textile Expo" and stood up in the exhibition hall of the whole Textile Expo.
The digital printing products with national characteristics are mutually reflected with the "China Pavilion".
If the tripod printing and dyeing is pmitted by modern aesthetics, the Dali group deducts the ancient Silk story, a courtyard with an imbricate eaves and an antique courtyard. It tells about the immortal legend of silk for 7000 years, and it is also full of popularity.
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