College Students Open Marketing Planning Room, Success Is Sad Behind.

Anhui Business College of Vocational Technology's 4 college students use their expertise to operate marketing strategies. website Design business, from the end of June this year, has earned 80 thousand yuan.

At present, the 4 college students have already owned a studio in the commercial street of Wenchang Road (formerly weft six road) campus, while selling flowers. Their legendary entrepreneurial experience has attracted many college students' envy and inspired many young people.

Earn the first gold in life by relying on your major

Wang Qingrun is the leader of this entrepreneurial team. At present, he led 3 college girls to form an entrepreneurial alliance, relying on their own marketing planning and other majors.

In June this year, they received orders from various enterprises or facades. Some companies asked Wang Qingrun's team to do human resources planning, that is, to recruit new staff to Wang Qingrun's team; and some enterprises commissioned them to do website design; many campus restaurants, hostels and hairdressers also invited them to do marketing planning. Now the 4 party team has earned 80 thousand yuan.

One of Wang Qingrun's more successful orders is to make a marketing plan for a newly opened beauty salon. At that time, the hairdressing shop was just opened, and the business was very disappointing. Wang Qingrun put forward a "three step" strategy for this hairdresser's shop: expanding publicity in university parks, binding customers with membership cards and VIP cards, expanding appearances or moving. Eventually, the hairdresser accepted Wang Qingrun's plan and moved to Wang Qingrun's chosen place. Now the business is very good. Although Wang Qingrun doesn't need to make more marketing plans, he still pays Wang Qingrun 1000 yuan a month.

They specialize in unexpected things.

In addition to marketing planning and website design, Wang Qingrun's team also used the facade of the studio to open a family. Flower shop Selling flowers to college students (as shown above). What's more, when Wang Qingrun was making marketing plans for a restaurant, he added "a couple who came to dinner can get roses free of charge", which not only increased the sales of roses in fresh florists, but also increased the attraction of restaurants. Uniqueness 。

In addition, in the eyes of ordinary people very uncommon college students' military training clothing, they can start business. In September this year, they replaced 3000 items of military training clothing with small potted plants in the form of barter, and then sold them to construction workers. On average, they could earn 4 yuan per set. This alone earned more than 10 thousand yuan.

Wang Qingrun's team also does student self examination services, including unified purchasing materials, registration and so on. At the same time, they also used the summer vacation to run around the city of Wuhu, and found 67 stores or enterprises that need part-time jobs. After the school began in September, they added a "free part-time job" in the self examination service, and the service fee increased from 30 yuan to 100 yuan per student.

Behind the profit is the hardship of starting a business.

At present, Wang Qingrun's 4 party team has made their own alliance better and better, and they have been receiving various orders. But looking back on the hardships of starting a business, Wang Qingrun and his partners are very impressed. At the beginning of the league, in order to expand its popularity, the team sent the leaflets and business cards to the large and small enterprises and storefronts in Wuhu to introduce their team to the businessmen who had never met before. It is not easy for 4 students who have not yet left the school. "We've tasted enough of the door to get ugly and ugly. At the very beginning, we really pushed ourselves in," said a girl who worked with Wang Qingrun.

As a leader, Wang Qingrun's burden is even heavier. He is responsible for the technical work of website design as well as marketing planning. When orders were many in August and September, I didn't have a good night's sleep. Until now, I have to stay up until three or four in the morning, second days, and seven o'clock every night.

"A group of young people get together and realize their dreams with knowledge and sweat," Wang Qingrun said in evaluating his entrepreneurial team.

Try to coordinate entrepreneurship and academic relations.

How to coordinate the relationship between entrepreneurship and academic work in the process of College Students' entrepreneurship? Wang Qingrun said that entrepreneurship has a certain impact on schoolwork, but it has little influence, and they all try their best to coordinate.

During the entrepreneurial stage, Wang Qingrun can not help but get in touch with the outside world. When he was in class, he often called to negotiate business, which made Wang Qingrun very embarrassed. "Generally speaking, if it is not too important, I will push it to my spare time; but if it is a very important negotiation, I will ask the teacher to ask for leave. Although teachers are more supportive of our business, but often ask for leave, teachers will not be happy, sometimes I am embarrassed to ask for leave. Wang Qingrun said.

But Wang Qingrun also said that the impact of entrepreneurship is not too great. In this entrepreneurial team, Wang Qingrun and other three people are in junior high school. "We don't have many junior three courses. We only have three courses this semester, so there are still plenty of extracurricular time. We try to make good use of our spare time, and four people take turns to take care of the shops. Wang Qingrun said.