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    Italian Style Of Doing Things

    2010/10/29 15:19:00 363

    Italy BusinessmenBusiness ConceptsBusiness Taboos

    Personal relationship is the main business.


      

    Italy businessmen

    It is unusual for guests to call their names in a title, unless they are two.

    Because the names of Italians are hard to pronounce and difficult to remember, there must be a large number of business cards exchanged with them.

    Business cards are not only needed in business contacts, but also in places like hotels, shops, etc., and people are willing to exchange business cards regardless of status.


    Italians do business on the basis of personal relationship with individuals. Once they have established a trade partner worthy of reliance, they will be assured of long-term cooperation with them. Even if their partners change their doors, they will continue to cooperate.

    Therefore, to do business with Italians, efforts must be made to develop personal relations with them.


    Being late is a common occurrence.


    When they first contact with Italy businessmen, they often show ambiguities. After meeting several times, they will negotiate more smoothly.

    In Italy, only by telephone or fax can we talk about business, which is very rare. Most businesses can only be negotiated through face-to-face contact.

    Most businessmen in Italy are good at communication and attach importance to personal friendship. Once they get their trust, business will continue and grow.


    Most of the decisions of Italy importers are in the hands of the general manager, and they often negotiate directly with the general manager.

    You must make an appointment to visit.

    Italians generally have a reputation for not observing time and even breaking the contract.

    Therefore, before the appointment, we must call the other party to verify whether it is scheduled to be held.

    Even if the other Party promised to keep the appointment again, half an hour late is still a common occurrence.

    Nevertheless, we must keep the appointment on time.

    Never be late.

    Because they will explain all kinds of reasons for their lateness, but they often complain and complain about their lateness.


    Finding out the political background of Latin businessmen


    In Italy, the Christian Democratic Party under the background of church and financial circles is the largest party.

    However, due to the lack of powerful forces, it is still necessary to cooperate with other political parties when setting up a cabinet.

    Therefore, political situations often cause turbulence because of different partners.

    Therefore, when doing business with Italians, they have to consider the political factors.


    Especially when it comes to projects to invest in Italy, it is more prudent to do so. We must first investigate the political background of the partners.

    Otherwise, if there is any change in the cabinet and other political upheavals, it will inevitably suffer losses.


    In Italy, enterprises with state capital participation generally do not have big problems.

    If it is a private enterprise, especially those related to the development of the southern region, we must carefully examine the degree of reliability of its credit.

    Especially when trading with Latin businessmen, they should pay more attention to them and not be easily attracted by their straightforward style.


    Slow pace of work and low efficiency


    Italians

    Business concept

    Buyers and sellers are equal, rather than "customer first".

    Therefore, entering a retail shop means buying things, and once you have decided on the object of purchase, and the size is suitable for your needs, you must buy it.

    In Italy, when you buy something for change, you usually do not directly seek money, but replace it with other goods.

    For example, when you go to the post office to buy stamps, you may use the public telephone voucher as the change you want.

    When I buy cigarettes, I may get you some stamps.

    When you go to the studio to develop your film, you usually use small albums as a change to find customers.


    Due to historical and traditional reasons, Italians formed a more introverted social character and did not pay much attention to the external world.

    Although Italy has also opened up to the outside world in recent years, their openness is limited, and they do not take the initiative to conform to the customs and concepts of foreign countries.

    Italy businessmen are interested in domestic trade and are not enthusiastic about doing business with foreigners.

    In addition, they are accustomed to the slow pace of work, seemingly hurriedly busy, but because of the organization is not strong, the efficiency is not high.

    Therefore, we must have long-term efforts to develop the Italy market.

    {page_break}


    Do not enter into endless debates.


    Italians love to argue.

    If allowed, they will argue all day, especially in terms of price.

    If you see two Italians fighting for red, do not intervene, because they may be arguing about whose turn to treat.


    When chatting with Italians, do not touch on the political aspects of the country.

    International affairs and family life are two topics they love to talk about.

    Italians are very concerned about family life, so talking about their families usually arouses interest.

    Italian speaking is usually straightforward and does not like to beat around the bush. Therefore, when doing business talks with them, they should not make general gossip and have no need to greet.

    But in purely social gatherings, never talk about business.


    However, the conversation with the Italians, though speculative, may not be able to do business immediately.

    Italy businessmen are very polite to foreign businessmen. Even if they are not satisfied with your products, they often refuse to say "no" directly.


    Only second people can smoke.


    When smoking for Italians, no matter matches or lighters, they can only reach second people, then put out the fire and give third more people.

    They thought it would be unlucky to smoke 3 cigarettes at a time.

    Never look at the Italians with their eyes. They are very taboo about it. They regard it as a great disrespect to human beings.


    When traveling business in Italy, attention should be paid to Italians' gestures to express themselves.

    Use thumb and forefinger to form O shape, 3 fingers erect, meaning "good", "row" or "everything goes smoothly"; erect the index finger to swing back and forth, negate the meaning; stick out the palm of the hand, and put aside the mouth, meaning "not clear" and "no comment"; five fingers together, palm downward, in the stomach turn around, meaning "hunger"; with the index finger to face cheeks to and fro, meaning "delicious"; five fingers close together, hit the forehead with the index finger side, hitting the forehead, scolding the others "fool" and "fool".


    Acquaintance pull down the brim


    In Italy, if you wear a hat on the road to meet customers and other acquaintances in Italy, you must lower the brim to show your respect.


    In Italy, people usually use their hands to catch food without eating knife and fork.


    It is not appropriate to give gifts when meeting with Italy businessmen for the first time. Gifts should not be too expensive or too valuable.

    It is best to choose items that represent the business nature of our company as gifts. But we should avoid sending articles with advertising signs of our company. We should not send too personal items such as perfume, clothes, etc.

    When flowers are sent, avoid chrysanthemums, red roses and Narcissus, because chrysanthemums represent mourning; red roses are for lovers; Narcissus are used as weapons for attacking arrogant and supernatural beings.

    The number of branches and flowers can not be "13" or "even".

    Under normal circumstances, do not put your business card in the gift, the more appropriate way is to write one by yourself.

    (Ansheng)


     

     

    Business taboo


    1, digital taboo


    Italians generally taboo the number of "13". The number of the house, the hotel room, the banquet table and the layer number rarely use the "13" figure. The important activities are not arranged on the 13 day, and the commodities do not mark the "13" price.

    They also taboo "Friday", such as "Friday". On this day, people usually do not have activities.

    In the eyes of Italians, "17" is also a negative figure.


    2, color taboo


    Purple is regarded by the Italians as taboo and unpopular.

    Italians love green, blue and yellow tricolor. They regard green as the color of spring; they believe that blue brings good luck; yellow is often used in beauty and wedding dress.

    Clothing, cosmetics and advanced packaging like to use light hue, most of them use natural color, such as the color of desert.


    Italians usually use their red, white and green flag to represent Italy products.

    When designing food packaging, color is used to express taste. Orange is generally used to express sweetness. Green indicates sour taste, black indicates bitter taste, and green color indicates salty taste.


    3, design taboo


    Italians see indecent designs with nuns on their labels.

    Other religious symbols and patterns of hammers and sickle are also unpopular.

    They taboo chrysanthemum patterns, because chrysanthemums are used for funeral flowers, so they treat chrysanthemums as "funeral flowers" and "magic flowers".

    Italians do not like traditional Chinese landscapes and designs. They do not like the big red and big designs, but prefer the characters in the Bible stories as merchandise patterns.


    Italians love to see patterns of dogs and cats. They think dogs are the most loyal friends of human beings.

    So we regard dogs as our family members.

    The reason for their deep affection for cats is that they have done credit to the local elimination of plague.

    Italians also like to use Christmas flower patterns on gift wrapping, and are accustomed to using flower patterns on the label of wine.

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