Beijing Qinghe Wool Spinning City Takes The Road Of Professional Fashion.

Today, textile and garment industry attaches great importance to domestic demand.

In many domestic fabrics market, Beijing Qinghe wool spinning City is not too large, but it is famous for its woolen textiles in the wool textile industry, and has become a more influential nationwide market for large-scale wool textile products.

Beijing Qinghe woolen textile city has maintained steady development until today. It can be favored by many domestic wool textile enterprises, and can become unique in the increasingly competitive textile and garment market, maintaining a strong and steady development momentum for more than 10 years.

For the success of Qinghe woolen city development, the words of the leaders of Qinghe wool textile city have unveiled the mystery: Qinghe wool spinning City has always adhered to a concept of business development since its establishment, that is, the characteristic development path of famous enterprises, famous brands, famous products and good faith management.

In the development of wool textile industry in Beijing, the wholesale market of Qinghe wool spinning City in Beijing has played a very important role.

Qinghe, the birthplace of China's wool textile industry, relies on a strong wool textile industry base. In the mid 90s of last century, the wholesale market of Qinghe wool textile city in Beijing came into being and became the first textile market specializing in wool textile products in Beijing.

Unlike other textile markets, Beijing's Qinghe woolen textile city started with its keen and forward-looking vision to define the market's "distinctive" business positioning: adhering to the brand and professional management idea, taking quality as the guide, relying on the well-known large wool textile enterprises in China, taking the road of characteristic development of famous enterprises, famous brands, famous products and good faith management.

Based on the market development strategy of high-grade woollen products, Qinghe woolen textile market opened in the early days, and the famous domestic wool textile enterprises such as Inner Mongolia Erdos Group, Shandong Nanshan Group, Jiangsu Ni Jiaxiang wool textile group, Jiangsu Yong Kun group, Lanzhou San Mao Textile Group, Jiang Su Yangguang, Hai Lan group...

A large number of well-known wool textile enterprises settled here to set up a special shop for worsted fabrics.

"Buy high-grade woollen fabrics and go to Qinghe wool spinning City".

Qinghe woolen city has become the "window" of new wool textile products in China due to the collection of national famous and excellent fabric products.

The development orientation of building a high quality, complete variety, integrity and civilization of the professional market of the national wool textile products has taken the first step for the Qinghe woolen textile city to become "branding, specialization and specialization".

Qinghe wool textile city marketing department official told reporters that in recent years, with the influx of fashion and leisure trends, Qinghe wool textile city in Beijing on the basis of maintaining high-grade woollen fabric business, the wool knitting high-grade clothing personalized customization is called another major feature of the market.

Throughout the year, customers have been tailored to the market for high-grade wool textile knitted garments. Many embassies in the city, including ambassadors, professors and academics and young urban white-collar workers, have now become "frequent customers" in the wool textile city, and personalised high-end woolen garments have become the favorite of these people.

In particular, the personalized processing of cashmere and woolen sweater has become the most beautiful scenery in the market of Qinghe woolen city. Colorful wool lines, fancy cashmere yarns, personalized short gowns, short caps, large capes, hollowed sweaters, and small dresses are meticulous in combination with Chinese national characteristics such as hand hook, hand knitting and hand embroidery.

Reporters saw in the market of Qinghe wool spinning City, many kinds of traditional techniques were blended into many popular elements, such as hand embroidered, beads, hand-made knitwear, or three or four kinds of yarn combinations, or knitted, woven fabrics, or 7 sweaters, 12 needles and 16 needles.

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Market traders create a win-win situation

We should create a brand market with distinctive management and professional management, and open up more room for market development.

Since the beginning of this year, Qinghe woolen city has been painting and repairing the interior environment of the market, providing a more modern and civilized shopping environment for customers.

A series of development strategies are formulated on the basis of the management concept of serving customers as the core and the "integrity service" as the business philosophy.

At the same time, in order to adapt to the rapidly changing market and continuously improve the level of market management, the new leadership team of Qinghe woolen textile city has formulated the staff training plan, issued a series of management regulations, combined with the personnel training experience and education mode of state-owned enterprises, fully integrated into the training of staff concept, enhanced professional management skills, and improved the management quality of the market management team as a whole.

"Qinghe wool spinning City Joint National Quality and Technology Supervision Organization -- wool textile testing center, carries out various wool textile product quality inspection at the scene, at the same time, the enterprise has provided quality inspection, and has persisted in the market quality inspection, strictly enters the market threshold, from the market investment promotion, the purchase channel to ensure that the wool textile product that enters the market" genuine goods ", has built a powerful protective barrier for the consumer to rest assured that the shopping and the market development.

Li Changyou, general manager of Beijing Qinghe woolen city market leader, told reporters.

"Buying genuine products of Qinghe wool textile city" has also become a popular saying of many consumers.

Facing the competition of textile and garment market in China, how to further build the market characteristics of Qinghe woolen city has become a new topic in front of the new leadership of Qinghe wool spinning City.

When interviewed by general manager Li Changyou, reporters learned that Qinghe woolen city market management concept is service, service for merchants, service for customers, all systems and management are to make the market more prosperous, and how to make "service" in place. The leaders of Qinghe wool spinning City organize management personnel to learn the concept of modern market management, constantly improve the management level and service level, and create a harmonious and harmonious business environment.

At the same time, on the basis of the development of wool textile products, the industrial chain was extended, and linings, excipients and top grade garment companies were introduced to form an industrial service chain dominated by wool fabrics, accessories and clothing production.

At the same time, Qinghe wool textile market also provides a service platform for merchants and customers by holding famous brand knitting products fair.

In March and October, Qinghe wool spinning City held a famous brand knitwear fair, which has become a unique landscape in the market.

Related links:

Beijing Qinghe wool spinning City has been established for 18 years, and has become the largest professional market of wool textiles in the north by virtue of its characteristic management, perfect supporting facilities and high quality and honest service.

Qinghe woolen city wholesale market in Beijing is located in Qinghe River, a century old wool textile industrial base. In the market, there are more than 160 famous factories and famous brand large and medium sized wool spinning enterprises in the market. The main kinds of fine woollen fabrics, from the dozens of branches to more than 100 yarns of high grade, high-grade woollen fabrics, are available in Qinghe woolen city market, especially new fabrics with elastic, wrinkle resistant, machine washable, antistatic, moth proof, dustproof and fragrance functions, which are made of various special finishing technologies, and become the first choice products for the clothing merchants in the whole country. The new products are of various functions, such as elastic, wrinkle resistant, machine washable, antistatic, moth proof, dust-proof, and fragrance.

In recent years, the woollen sweater, cashmere sweater, pure wool yarn, cashmere yarn, knitting yarn and high-grade woollen garments and other Woollen Textiles have been booming in Qinghe woolen city wholesale market, especially the cashmere sweaters and personalized sweaters have become a beautiful landscape in the market.