Shoe Enterprises XTEP Won The Title Of "Up To Day" With 130 Million Yuan.
It is understood that in 2010, "take up day by day". Naming right Of XTEP Another 130 million yuan won the title, and the naming rights of 130 million yuan also set a new high in the mainland variety show. An insider from Hunan satellite TV said it was estimated that XTEP's publicity had made it taste good in 2010, so it would be taken at such a high price.
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