Casual Shoes BULL2011 Lifestyle Conference Perfect Ending
North America Legend BULL 2011 lifestyle
Release conference
It was staged in November 13th at the seaside town of Xiamen.
From all over the country, BULL partners, industry leaders, department stores guests and many media gathered at the conference site to share the fashion charm from the other side of the ocean.
The new products include casual shoes and leather goods.
clothing
It's BULL.
brand
An important chapter from single product to product line extension.
BULL brand casual shoes have always conveys the beauty of fashion, freedom and true temperament. This spirit of pioneering spirit in North America forms a free, wild, adventurous cultural totem.
In accordance with this cultural source, we have been integrating the rough style into fashion in product R & D and constantly interpreting the legend of fashion and leisure.
The fashion lifestyle that BULL advocates for respecting the original ecology and releasing the true temperament has become a new taste of the modern urban population.
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In this new product conference, BULL brand shows the most creative fashion feast to the audience.
"Business leisure", "fashion leisure", "outdoor leisure" three series of styled products are fully displayed, showing fashion style and won the high praise of the guests.
Since entering the Chinese market, the BULL brand has assembled outstanding marketing and franchise teams, and has undergone three years of continuous carding and integration.
In 2005, the year of pure American brand, in the year, BULL brand, under the powerful enterprise strength, carried out a comprehensive brand carding and brand strategy planning work.
Formally established a marketing department, on the basis of passing on the passion and dream of the year, once again broke through, re established at a new height, examined the competition pattern, established the "bull giant" American impression, and clearly positioned the product style and terminal image, and launched the investment promotion work in a bold way.
The marketing department is committed to highlighting the differentiation and internationalization of BULL brand in terminal sales, establishing the core competitiveness of BULL brand, forming market barriers, adjusting the joining mode and sales policy, implementing the national promotion mode integration, promoting sales activities and gift theming, the most limited specification, and unified the national BULL terminal image.
2006 is the year of product image. In order to better promote BULL brand and marketing, it gives the Bulls giant fashion and leisure pioneer elements.
From research and development, production to terminal sales, BULL brand casual shoes are leading the trend of leisure and fashion with the extraordinary popularity of international brands. The original ECO technology, which combines its humanized design concept and original ecological technology, is integrated into every fashion shoe product.
In addition, it has successfully launched the "bulls giant ten years' China Road activities", so that more Chinese compatriots can understand and love the "king of ox giants" style and extraordinary product enjoyment.
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At the same time, vigorously integrate terminal resources, enhance the image of the terminal, and successfully realize the shaping of honorable identity, and become the main technical push of BULL leisure shoes brand to break through the industry and achieve differentiated marketing, and formally establish the "bull giant" professional innovation in leisure shoes market.
2007 is the year of fashion culture. BULL brand revolves around the development history of fashion, that is, the brand development history of bulls and the concept of fashion culture to create terminal POP to enhance the cultural connotation of terminals.
And work together with NBA superstar Rodman to deduce a legend of fashion and personality.
With many years of internal and external training, the popularity and reputation of BULL brand has risen to a new height, becoming a trump card in China's casual footwear market.
2010 is another milestone of BULL brand, and the three step brand layout of casual shoes, leather goods and clothing has been realized.
Cai Jinxian, general manager of American bulls giant International Development Co., Ltd. and Xiamen (bull), said that seize the opportunity to unveil a new chapter of BULL brand fashion construction in 2011.
BULL apparel Xiamen operation headquarters will build a professional brand operation platform to pave the way for the overall operation of BULL new product extension. This also indicates that the BULL brand serialization is becoming clearer.
BULL2011 lifestyle conference perfect ending
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