361: In Order To Pay For Everything At This Time!

The sports world is full of enthusiasm.

Jinjiang, Fujian, is known as "the capital of Chinese brands".

In 2008, 31st degree signed the Guangzhou 2010 Asian Games sports clothing senior partner, became China's first sponsorship of the Inter Continental games sporting goods brand.

In 2009, the signing of the Asian Olympic board was awarded as the official sponsor of the Asian Olympic Council, and the only one in the sporting goods industry.

As a senior partner of the 2010 Guangzhou Asian Games, there is no doubt that it will raise the brand image and enhance the core competitiveness of the company.

The 31st degree will go to the international stage through the Asian Games.

"Sports, have the power to change the world!" Mandela, former president of South Africa, said at the first Laurence awards in the world.

Because sports have the power to surpass the nation, pcend race and pcend the nation, there is a reason for loving sports.

As a new brand of national sports, the 31st degree is the best commentary on sports spirit: one more love.

In the short span of five years, it has become a professional sports brand and has been listed successfully in Hongkong.

As we all know, there are more than 3000 shoe manufacturing enterprises in Jinjiang, which is located in Chen Dai Town, 360 degree company.

How to stand out is the problem faced by every enterprise.

There is an old Chinese saying that "people are their names".

This sounds like some other names. It does add a dozen points to the charm of the brand, as its brand has declared: This is a love for sports, and it pays for this.

Struggle, challenge, bravery and never give up, these excellent qualities seem to be implicit in this name. It will undoubtedly arouse more and more attention of sports people and fashion young people. They are full of energy and enthusiasm, and have a certain consumption ability. They love to try new things and pursue the trend.

Coupled with the effective brand management at the later stage, the spirit and connotation of its brand have been improved.

The 360 degree "eight figure" LOGO looks like a pair of open wings on the back of the Chinese character "fly", giving people a sense of uplifting. As Wang Feng sang with passion, "I want to fly higher."

Brand is the business card of an enterprise, and its unique enterprise culture is the driving force for the rapid development of enterprises. 361 degrees have been adhering to the core values of "loyalty, pragmatism, cooperation and efficiency", and the awareness of "executive power is the driving force, learning power is competitiveness", and constantly write a new chapter in the industry.

Borrowing from the current CEO Ding Wu of the 31st degree company, the development track of 360 degrees is a microcosm of the rapid rise of the brand of Chinese national sports.

From a small shoemaking shop to a large Chinese company now famous, from "Huafeng" to "361 degrees", it is more a miracle than a brand. It is a brand persistent belief: to pay for everything at this time.

Brand declaration:

It was once far away, and I kept searching for it; it was once near, let me close; it was God who made me worship.

It was once a demon that made me crazy and immortal; it was once blinded and made me gain nothing; it was once clear that I never hesitated; it was once a night that made me disregard others; it was a light that made me shine for a moment; this was my love.

Thirty one degrees in winter.

It is reported that in just a few months, the brand of Tian Xiu shoe city has reached more than 40, creating a miracle in the footwear B2C mall.

Moreover, the customers from Tian Xiu shoe city are not too small.

Like BELLE, Saturday, red dragonfly, Nike, ADI, CONVERSE, Puma and so on, they are famous footwear brands both at home and abroad.

Each brand supplier said that the selling price in Tian Xiu shoe city will be lower than the original brand market price by 30%-60%, and guarantee that some products are the lowest in the whole network.

At the same time, Tian Xiu shoe city will also launch a very attractive special group buying activity on its group buying platform every day.

At present, in many areas, manufacturers have made B2C websites to separate the network sales market, and more and more suppliers have cooperated with B2C websites on a large scale, and have signed "factory direct supply orders" through the mode of "docking between the two headquarters".

Well known manufacturers and B2C website cooperation, can get the biggest advantage is: cash, spot, no operating space and other expenses.

It also shows that e-commerce is the potential platform for future business development.

As an intermediate link between manufacturers and consumers, the B2C e-commerce industry links the reputation of manufacturers and the reputation and influence of e-commerce companies.

How to get the development of "right and left" is the key to finding a way out for B2C e-commerce in the future.

Chen Yongjie, CEO of Tian Xiu shoe city, told reporters: "online shopping mall has much room for development than the traditional shopping mall. In the face of many competitive advantages of the market, it should not be fear, but how to find ways to provide consumers with more inexpensive, genuine goods and services, in order to get consumers' recognition."

In the process of gathering potential and popularity, Tian Xiu shoe city is still making efforts and attempts in various channels. Based on the commercial development standard and fully integrating with the local business circle, Tian Xiu shoe city has stepped out of a meticulous development path to create its own footwear brand.