The Application Of Color In Fashion Design And Its Connotation

Rich in color, with cultural connotation Understanding of clothing In the perceptual choice of the first. The combination of clothing color, style and fabric can produce a variety of clothing styles. Clothing color ultimately determines the success or failure of the design. At the same time, the change of color is the least investment and the largest income.

??? 1、 Collection and reconstruction of clothing color

??? (1) color Collection of

??? Clothing color can be collected from a wide range of materials, can borrow from the national cultural heritage, from the original seal, classical, traditional, folk, minority art to seek inspiration; from the beautiful and rich nature, exotic customs, all kinds of culture, art and art schools to seek material. These cultural heritages are endowed with rich cultural connotations.

??? The collection of clothing color is a process of continuously activating and creating inspiration. Selecting color materials with important aesthetic value is the first step of clothing color design. Color collection sources are various, such as: original natural color collection, such as match season color, plant color, animal color, earth rock color, etc., including rich beauty rhythm, composition of top rock, bark crack, autumn Red leaves, luxuriant branches and leaves in midsummer, beautiful bird feathers, reptile fur, shell marks and other textures are of great decorative value; among all kinds of Arts handed down from generation to generation in China, there are representative traditional colors, such as painted pottery color, pottery color, etc Bronze There are 56 nationalities in China, which have different national cultures, and their national costumes are vivid Dynamic reflects the cultural characteristics of their own nationality, such as "Miao, Mongolian, Tibetan, Yao, Li, Tu, Yi, Uygur, etc.". It is very distinctive and has a long history and tradition, which is the source of hair stylists' creation, such as color picture 13-3 and 13-4; painting color -- traditional painting color of Zhongfeng, infinite artistic conception expressed by black and white gray in ink painting; exquisite Meticulous Brushwork and bright color; Western painting color is similar to the use of monochromatic color from classicism; impressionism pursues color printing enthusiastically; Fauvism Subjective color application; Cubism makes all kinds of analysis, combination, simplification and decoration; surrealism pays attention to the psychological reflection of color, such as color picture 13-5; abstract school is the most simple use of primary color; among the world's nationalities, beautiful and moving exotic color and unique national style, from Egypt's exciting original color of North Africa; cold marble tone of ancient Greece, Roman emperor The color of the country is thick and warm, the color of Arab bright gem, the color of Africa is full of soil, such as color picture 13-6, and the neutral color of Japanese Daiwa and national prudence, which make up a piece of Banlan Color library To stimulate people to travel freely in the ocean of color.

??? （2） Color reconstruction

??? Color reconstruction is to analyze and summarize the color of the collected materials, and extract the structure and color in accordance with the design intention. The original complex graphics can be summarized into geometric shape, and the selection and combination can be carried out from the overall needs of color; the collection of pictures and color can also be found Design The second step of clothing color design is to form a new structure and color between similarity and dissimilarity.

??? For example, Classical dress style ——The color elements of glass screen are more simple and colorful, such as the color of glass and modern color It is a model of postmodernism combined with modern fabrics and processing technology; the leisure style advocating returning to nature, such as color picture 13-10, promotes the popularity of environmental protection color and pastoral color. For example, color picture 13-1 and 13-2 are the design of wingaro, which convey the designer's concern about returning to nature and protecting ecology, and arouse people's attention to environmental issues. How beautiful, we can not simply emphasize the development of society at the expense of the environment; we emphasize the urban style and strong sense of modernity of color, which promote the popularity of contrast color and high brightness color. For example, the color pictures 13-11, 13-12 and [3-13] are the design works of fansice in the 1990s and are the traditional Italian culture Pattern color It is a masterpiece combined with street hippie culture and urban style clothing; nostalgic mood -- neoclassicism makes romantic classicism style color come back again.

??? Through the changes of color, fabric and style, these artistic styles jointly create a new style of clothing. Clothing is endowed with rich cultural connotation. In today's highly developed material civilization, modern people need clothes with more cultural connotation to meet their different spiritual and cultural needs. Clothing is a kind of material product and also a spiritual and cultural product. The high added value of the product should not only be reflected through the material and processing technology, but also through the spiritual and cultural characteristics of clothing products Now. To cultivate the designer's ability and culture Garment printing Unique functionality.

??? 3 Common colors of clothing With fashion colors

??? Generally in the application of color, commonly used color accounts for 70%, popular color accounts for 30%. Popular colors and commonly used colors are interdependent and complementary. Common colors are the colors that people like to use all the year round. They are related to the ethnic groups, folk customs, religions and geographical environment of various regions. Once formed, they are difficult to change. The common colors of Europeans are milky white, beige, coffee, etc. Europeans advocate order and harmony, which is in harmony with their skin color, hair color and the color of buildings. Pop color charm Because it increases the seasonal freshness, it will soon disappear. The relationship between common color and popular color is relative.

??? 4、 Summary

??? Excellent fashion designer, with extensive artistic accomplishment, is good at drawing nourishment from sister art. Excellent designers are better at using colors flexibly in fashion design, so that they can be combined with styles and materials to achieve the best visual effect. If we want to improve the quality of our country's clothing products, we should not only have strict control of industrial quality standards, but also have good quality Art Cultivation, good combination of art and clothing, in order to improve the quality of China's clothing products, increase the added value of products, so that clothing products are not only daily necessities, but also a work of art; this is conducive to improve the low-cost image of China's clothing products, improve the reputation of China's clothing in the international clothing industry, shorten the gap with international clothing brands, and promote China's clothing industry Development.