Children'S Shoes Purchase Blocked By E-Commerce
December 15 news, has been vertical footwear Electronic Commerce Yes gym shoes 、 leather shoes At the same time, children's shoes will be rewritten with other online shoe brands in the world.
For entering the online shoe city, the person in charge of Dongguan Guangfa Shoes Co., Ltd., the owner of "pleasant goat and grey wolf" children's shoes brand, said that on the one hand, it was the result of the competitive situation. With the maturity of e-commerce environment, online shopping has become an increasingly powerful force that can not be ignored in retail. Only by following the trend and seizing the opportunity can we win the future.
"With the popularity of" pleasant goat and big wolf ", various pirated derivatives are ubiquitous, accounting for at least 80% of the market. It is almost impossible to crack down on these pirated goods. If you don't pay attention to it, not only businesses but also consumers will be harmed. The use of inferior materials in pirated children's shoes will directly affect children's health. Children's shoes B2C website is an effective way to stop piracy
If we say in the past, children's shoes involved in e-commerce mostly test water, but now, we can say that the cluster effect has begun to show. "Children's shoes in our overall footwear, has become the fourth force, although the current category and style is not very advanced, but its potential can not be ignored." Chen Hu said.
Analysts believe that people's living standards are getting higher and higher, and parents are investing more and more into their children's lives. Children's consumption shows an obvious trend of personalization and purchase initiative. At the same time, children's shoes are at a very weak stage of development, and their skin resistance is very weak for children. Therefore, consumers of children's shoes value brand more. B2C vertical online shoe city is very convenient, cost-effective and shopping experience is good, which is undoubtedly a major direction of future development.
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