Henan Fashion Enterprises Try "Fast Fashion"

　　 yesterday The British fast fashion brand CAVA has held its 2011 spring and summer new conference at the Zhengzhou International Convention and Exhibition Center. Henan's clothing industry and business circles are all present. Li Gang, executive director and Secretary General of the Henan apparel industry association, said that the CAVA brand in the UK is run by the Henan garment enterprises, and the enterprises themselves and Henan clothing. enterprise It's a breakthrough.

At the press conference, CAVA brand operators Henan Begalo, general manager of the Industrial Co., Ltd., Wang Zhihui, said that fast fashion has become a hot spot in the global clothing industry. No matter the speed of expansion or the scale of development, fast fashion clothing brand has become the pride of the clothing industry. Especially after the financial crisis, it has also helped the clothing industry take the lead in achieving a rebound.

Fast fashion brands attract many 70 and Post-80's white-collar workers at its inexpensive price. Compared with luxury brands, the fast fashion brands get a place in the second tier market with outstanding performance price ratio. In September last year, C&A opened its first flagship store in impression city store in Zhengzhou. Less than a year later, in June this year, it opened second stores in 360 square of China World Trade Center, Zhengzhou.

In addition, ZARA entered Zhengzhou impression city in July this year. In September of this year, the 360 square store of H&M China World Trade Center officially opened. CAVA flagship store also officially entered the 360 square of China World Trade Center, Zhengzhou in August this year. According to DAC and Denis investment manager, UNIQLO, Topshop and GAP in the United States all value Zhengzhou market, and almost all of them are doing site selection work.