Van Sincere Products Officially Entered The Third Party Online Shopping Platform Sales

　　 vancl Formal and Baidu Under the banner of Le cool mall reached a strategic cooperation, settled in the third party online shopping Platform sales, which further confirms the transformation of fan from the channel to the brand.

According to the two sides' cooperation agreement, fan Kai Cheng set up flagship store on Le cool day, and sold the product of all fans at the same time with its official website.

Although this year's e-commerce boom, but Vinci and the old B2C mall Jingdong mall, Dangdang, Mcglaughlin and other forms are quite different. Jingdong mall and Dangdang network, as online shopping platforms, are aimed at expanding the product category instead of their own brand. And all customers sell mainly "fan" clothing brand, and other categories are less. In the eyes of people in the industry, CEO has gone through a road which is quite like the decline of clothing network direct selling brand PPG. As Mcglaughlin and Dangdang have been listed in the US, insiders believe that customers are eager to land in the stock market.

Therefore, some analysts suggest that van Kam pin needs to be clear about whether to make online shopping platforms or to make new fashion brands, but also to clarify its identity in landing the stock market. It seems that Fan Cheng pin's answer to the above question is the signing of "happy brand" with Lok cool.