French Cock Is Heavily Involved In Counterfeit Sales.

In January 11th, from the French clothing company Le CoQ sportif (hereinafter referred to as the French Rooster) China

Wang Ke, managing director of Kark clothing, said that the sales performance of the French cock is expected to be greatly reduced as a result of the counterfeiting of the above enterprises. "We originally planned to achieve net sales of about 5-6 billion in 2012, and now it is good to see half of it reached 2012."

Wang Ke said that "fake cocks" in Shanghai and Xiamen not only copied the trademark and image of the big cock, but also forged the connotation of the brand, and directly copied the design style of the rooster.

As the "counterfeit big cock" is organized and collectivize in operation, and even invited famous pop stars as their spokesmen for the image, the consumers are totally confused about the genuine and fake roosters, and the harm to the brand is quite large.

At present, the French rooster has taken the tort company to court. At the end of last year, the French Rooster won the brand infringement case that lasted for four years.

But Wang Ke said that despite the infringement of the infringement enterprises, the damage to the French Rooster market still exists. Next, Le Kark Clothing Co., Ltd. will cooperate with the industry and Commerce Department to clean up the infringing stores.

It is understood that the domestic French big cock is introduced in 2004 by Chinese fir group, Chinese fir group and the brand of the current owner of Japanese Desanto Corporation, and itozhong fiber (Shanghai) Co., Ltd. in 2004 set up the Ningbo music Kark Clothing Co., Ltd., the source of Chinese fir mainly.