Foreign Trade Clothing Shop Row Upon Row &Nbsp; Clothing Tail Goods Into Meat And Potatoes.
As we all know, at present, China Spin Clothing market, road clothing, brand clothing, and foreign trade. Clothing tail cargo It can be described as three points. But in this case, if you want to "spend money, wear famous brand", I am afraid it is not the end of foreign trade clothing. In particular, with the rising price of raw materials at home and abroad, domestic inflation is becoming more and more serious. brand The price of clothing is awful. Therefore, in recent major forums in China, we have seen many netizens condemn the price of clothing, and the sharp language and emotional resentment can be said to cause people to blame. At the same time, there are also netizens joke: "clothing prices are not the highest, only higher!"
However, in stark contrast, the foreign trade apparel tail goods dares to take on the big market of clothing. The frequent foreign trade clothing stores in the streets have launched the "price of foreign trade clothing tail goods, there is no lowest, only lower" signboard, which makes the consumption concept of "spending money and wearing famous brands" further penetrated into the hearts of ordinary citizens in this period of soaring prices. However, as people often say, "fish and bear's paw can not have both", foreign trade tail goods clothing is cheap but quality is difficult to guarantee. Consumers reflect the quality of foreign trade clothing.
"Boutique foreign trade clothing", "foreign trade children's clothing", "fashionable foreign trade", "charm original single foreign trade", "foreign trade Cowboy"... In recent years, there are more and more clothing stores opened in the streets and lanes of Zhengzhou as the signboards of "foreign trade clothing and tail goods". Especially in the prosperous 27 roads near the luster clothing market, as well as the health Road clothing night market, the foreign trade tail goods garments with foreign trade clothing shops and night market stalls as main sales channels have intruded into the consumers' vision, and have been favored by consumers at relatively low prices.
"At present, with the increasing pressure of RMB appreciation and the increasingly severe domestic inflation, foreign trade clothing is very popular. In the past, my shop sold seven or eight pieces of foreign trade clothing business every day. It has been pretty good, but now it is generally 20 or more. During the national day, it has broken through a record of hundreds of sales.
On the morning of November 14, 2010, Mr. Zhang, the owner of the clothing store of "locomotive foreign trade clothing", appeared to be very happy. "The same is the clothing business, many friends complained to me that the current business is getting worse and worse, some of them have been forced to switch careers, and my foreign trade clothing business has been getting better and better since the beginning of this year. There was a sales climax during the national day, and the sales volume was very good recently. Zhang said, because most of the foreign trade clothing is the surplus products of the clothing trade enterprises after finishing the order, or there are no defective products in the fabric, specifications, and color, etc., in order to reduce the inventory pressure and recover the cost as soon as possible, the enterprises usually sell them to the tail goods wholesalers at a low price. For these retailers, the price of foreign trade clothing is low. Therefore, the foreign trade clothing has both the low risk operation and the quality of the brand clothing, so it is more and more welcomed by the young consumer groups.
"With my personal experience in foreign trade sales, I think this year's foreign trade clothing will create a miracle of sales." According to Zhang boss, the reasons for it can be summed up as two points: first, the price of domestic clothing materials has been rising since the beginning of this year, resulting in the price of garment products rising, and the clothing of the highways has increased by about 20%, and the brand clothing has increased by more than 30%. This has become a luxury for the ordinary working-class with relatively low purchasing power. Secondly, since April this year, the pressure of RMB appreciation is increasing, and the scale of garment export, the profits of enterprises, the structure of clothing export and the bargaining power of enterprises in China's clothing trade enterprises have all been seriously affected.
In view of the fact that China's clothing trade enterprises are mostly labor-intensive enterprises with low technology content and weak ability to resist risks, foreign markets are encountering a "cold current", and turning to the domestic market has become an inevitable choice. "Therefore, compared with the past, the supply of foreign trade clothing is quite abundant, and the clothing styles and quantity are more abundant than before. The consumers can choose relatively large space, so business is also relatively good." Mr. Zhang said, but what worries him is that since October this year, many clothing stores have been opened under the banner of "foreign trade clothing". This has led to the fact that the quality of clothing in the current foreign trade clothing market varies greatly. "My shop sells all kinds of" original goods ", most of which are repeat customers. Now that there are so many foreign trade clothing shops on the streets of Zhengzhou, I am afraid that their clothing quality has destroyed the entire foreign trade market. Now, such a good sales performance is not a flash in the pan. Zhang boss finally worried.
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