Fashion&Nbsp; Shanghai&Nbsp; 2011&Nbsp; Professional Trade Platform.

In order to give play to the "future Bo effect", it is scheduled to be held in Shanghai from March 9, 2011 to 11. International Expo Center One of the major events of the Shanghai International Clothing Culture Festival - the seventeenth Shanghai International Clothing and textile The FASHION SHANGHAI 2011 will create new features and achieve new results. This is a recent news from the Organizing Committee of Shanghai International Fashion Culture Festival, which is exhilarating.

　　 Display new products Leading the trend

Sponsored by the Organizing Committee of Shanghai International Garment Culture Festival of Shanghai Municipal People's government, Fashion Shanghai 2011, which is hosted by Shanghai Textile Technology Service Exhibition Center, pays special attention to exhibitors' exhibits, highlighting a new word, that is, new exhibits, and new ideas for exhibition, with a view to improving visual impact, improving exhibitors' participation and improving the gold content of exhibitions. To this end, the contractor has two free service initiatives worth mentioning: one is to select more than 200 high-quality suppliers to pick up 1500 latest cloth samples. The central exhibition area centered on 400 square meters is arranged according to the international fashion trend. These new samples show the names of Chinese and English exhibitors and booth numbers, and on-site staff are assisting buyers to inquire. All kinds of excipients can also be released at the same time and in the same place. The two is a report organized by 8 industry experts. They are from Cotton Corp, China Fashion Color Association, Australian Wool Innovation Limited, Taiwan Textile Development Association, and tide watching network. The contents of the report include the rules and cases of fashion trends, the application of 2010 autumn and winter women's clothing retail market trends, the 2010 autumn winter women's clothing fast fashion brand trend application cases, and the 2011/2012 autumn winter women's fashion trend overview. This will play a positive role in promoting new products and leading the trend.

　　 Fair and complete categories PK

The exhibition area is about 25000 square meters, exhibiting around 800. The exhibits include all kinds of OEM/ODM men's wear, women's wear, casual wear, children's wear, jeans, all kinds of fabrics and accessories, which can be regarded as a professional and trade platform of high quality and high quality. One of the highlights of this exhibition is that Changshu, a famous clothing city, will organize dozens of enterprises' teams in the exhibition with the advantage of industrial clusters. The famous Oriental Silk Market in China will also organize 60 home textile enterprises to participate in the exhibition with the advantages of industrial clusters. By then, 700 exhibitors will launch their own fist exhibits, fair and big PK, the scene will be fascinating and beautiful.

　　 Overseas buyer matching

According to the situation of Fashion Shanghai 2010, there are more than 30000 buyers, including 2700 overseas buyers, from more than 30 countries and regions respectively. 54 domestic and foreign purchasing companies held a procurement meeting on spot, signing nearly 100 contracts on the spot. In order to further strengthen the trade function of this exhibition, the contractors will refine and deepen their services, take the initiative to understand the needs of buyers at home and abroad in advance in the form of prior communication and investigation, gather and categorize all kinds of demand information, and then match them with relevant exhibitors, so that both sides of the "economic reach" can facilitate trade negotiations and achieve twice the result with half the effort. Although the workload is quite large and the cost of investment is considerable, it has great benefits for exhibitors and buyers. From this, we can see that the service of the contractor is ingenious and very successful.

　　 Publicity and influence expanded

The exhibition has also made a great deal of publicity in promoting publicity and promotion. The organizer has not only strengthened cooperation with the conventional textile and apparel professional media both at home and abroad, but also intensified publicity efforts for this exhibition. It also uses professional electronic networks and official networks to publish the series of information on this exhibition and constantly update them. The news centre has been publicized timely according to the situation before the exhibition. During the exhibition, the news center will be stationed at the scene, which will not only release information and news materials in a timely manner, but also undertake the media reporters who are good at the scene to provide humanized services for their interviews. Through these measures, it will play a positive role in enhancing the visibility and reputation of this exhibition.