Jiangsu Garment Industry "12Th Five-Year": Building Core Competitiveness

In the past five years, Jiangsu garment industry has successfully entered the "fashion brand era" from the "industrial age", and completed the magnificent turn from "manufacturing" to "creating".

Already moving into the fast track

At the beginning of the new year, at the commendation conference of the advanced collective, model workers and advanced workers of the national textile industry held in the Great Hall of the people of Beijing, the group of advanced collectives, model workers and advanced workers from Jiangsu attracted much attention. Among all the 100 advanced collectives, 550 models and advanced workers who were commended, Jiangsu gained 16 seats and 87 seats, totaling 103 seats, ranking the first in all provinces and cities.

This result reflects the important position and strong strength of Jiangsu's textile and garment industry in the whole country in recent years.

Xie Ming, President of Jiangsu Textile Industry Association, told the "textile and clothing weekly" reporter that during the "11th Five-Year" period, Jiangsu

We can not ignore the brilliant achievements of the last year of Jiangsu garment industry in the year 11th Five-Year.

Turning over the past 5 years of development of Jiangsu's clothing industry, scale growth and structural optimization are the two main lines of this golden development period.

In the past four years of operation data, in 2009, the total output of garments in Jiangsu province was 3 billion 440 million 180 thousand, accounting for 16.26% of the total clothing output in the country, representing an increase of 35% over the total 2 billion 545 million 700 thousand garment production in 2005. Among them, the total output of woven garments was 2 billion 94 million 300 thousand, accounting for 23.18% of the total output of knitted apparel in the country, 40% more than that of 2005 woven garments, 1 billion 500 million of knitted garments, 1 billion 345 million 800 thousand of the total output of the country, and 40% of the total volume of knitted garments, and the export volume of garments exported to US dollars.

Gu Xiaowen, Secretary General of Jiangsu clothing association, looked at the operation data of the 2010 to reporters and said: "in 2010, the total sales volume and total profit of Jiangsu clothing industry increased rapidly, and the per capita profit, asset profit rate and sales profit rate all exceeded the level of the same period last year. The quality of Jiangsu garment industry's economic operation has been further improved, and it has maintained the first status of the total profit of the textile industry in Jiangsu province."

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"12th Five-Year" to create core competitiveness

During the "11th Five-Year" period, the pformation of Jiangsu clothing has laid a solid foundation for the future development of 12th Five-Year. After the pformation from the "industrial age" to the "fashion brand era", what kind of era will Jiangsu fashion start in the next five years? For this reason, the reporter of textile and clothing weekly interviewed Yu Bing, President of Jiangsu clothing association, and she described to reporters the future development direction of Jiangsu garment industry.

"According to the development trend of the national garment industry and the actual situation of the clothing industry in Jiangsu Province, the medium term strategic objective of the garment industry in the country is to realize the pformation from a large garment province to a strong garment province through the efforts of 10 years.

Striving for an average annual sales revenue growth rate of about 8% during the "12th Five-Year" period, the sales revenue plan at the end of 12th Five-Year will increase by about 50% than that in 11th Five-Year, and the indicators such as output, exports, domestic sales and profits will reach or close to the level of sales revenue growth.

We should cultivate a large enterprise group with 5 year sales revenue of 10 billion yuan, 5 5 billion yuan and 10 year sales revenue of 3 billion yuan, and create 15 Chinese famous brand products and 100 Jiangsu famous brand products.

Because the motion must be approved by the provincial department, president Yu simply went to several goals.

"We need to do a solid job in five key tasks and make efforts in four directions". Yu Bing said: first, we should enhance the capability of independent innovation of enterprises, two is to promote the construction of innovation carriers for garment industry clusters, three is to accelerate the construction of talents' heights, and four is to improve the system of scientific and technological progress.

Five, we should further strengthen brand building; adhere to the main direction of "four modernizations" of talent combination, such as design and technology, and high-end (upgrading, increasing the proportion of high-end products), branding and intensification of development.

Everyone has different views on the core competitiveness of Jiangsu's clothing. Some people believe that Jiangsu is a strong manufacturing base. Some people think that it is a cluster advantage. Yu Bing thinks that in order to enhance competitiveness, first of all, efforts should be made to create a major industrial chain. According to the basic characteristics and development rules of different regions, clusters and enterprises, the main industrial chain of garment industry should be built, improved, strengthened and extended to enlarge the development effect of chain.

"We also need to accelerate the growth of production and development, continue to implement key technical progress projects approved or set up, expand the scale of industries, upgrade the level of equipment internationalization, enhance the levels of key enterprises, product grades and marketing levels.

Build a batch of products and industrial chain characteristic bases to enhance the efficiency of enterprises and the development level of cluster economy.

We should promote the deep integration of informatization and industrialization, and promote the depth application of information technology as a way to enhance the integration level of informatization and garment industrialization.

Yu Bing said.

More importantly, during the "12th Five-Year" period, Jiangsu garment industry will intensify efforts to promote brand strategy, adhere to the road of brand management, market oriented, enrich brand connotation, and constantly enhance brand level.

"Brand Jiangsu, fashion Jiangsu, 12th Five-Year, will be clearer, more three-dimensional, more loud"!