Cold Chain Logistics Glittering 2011 Equipment Exhibition

May 25th -27, the third session Shenzhen international logistics and equipment and Technology Fair (short for equipment exhibition) will be in Shenzhen Convention and Exhibition Center is developing vigorously. Compared with the previous two equipment exhibition, this year's equipment exhibition, cold chain logistics enterprises exhibiting high enthusiasm, sparkling and gathering, become the highlight of this equipment exhibition.

　 The potential demand of cold chain logistics market is huge.

In recent years, China's refrigeration and refrigeration market is developing rapidly. Frozen food has become a large-scale emerging industry in China, including five categories: food, meat, aquatic products, poultry and fruits and vegetables. At present, there are more than 3000 meat products factories in China, with an annual output of 70 million tons of meat, an annual increase of 6%; more than 1500 dairy products, 8 million tons of production, an annual increase of 25%; the output of aquatic products is 50 million tons, increasing at a rate of 7% per year.

The rapid growth of refrigeration market will inevitably bring about cold chain. logistics Because of the low temperature requirements for frozen food processing and circulation, there must be a matching cold chain. But China's cold chain system is imperfect, resulting in wastage and waste in the middle, resulting in high retail terminal price. According to the relevant data, the corrosion rate of fruits and vegetables in China is 20%-30%, meat is 12%, aquatic product is 15%, fruit and vegetable are only one category, and the loss per year is more than 100 billion yuan.

The above reasons are mainly caused by the following four points: first, the low proportion of fresh agricultural products in the whole cold chain logistics, and the phenomenon of "chain breaking" in storage, transportation and sales. Two, the cold chain logistics infrastructure is seriously inadequate. China's refrigerated trucks account for only 0.3% of the total number of freight cars. The key logistics nodes of large agricultural products wholesale markets and regional agricultural products distribution centers are short of refrigerated and refrigerated equipment. Three, cold chain logistics technology has not yet been popularized. The processing methods of fresh agricultural products, such as postpartum pre cooling technology and grading and grading at low temperature, are lagging behind. Four, the existing cold chain logistics enterprises mainly rely on small and medium-sized enterprises, which are small in scale, weak in strength and poor in service quality.

Therefore, speeding up the development and technology improvement of cold chain logistics equipment has become an important measure to improve the quality of frozen food and meet the market demand.

　 Cold chain logistics enterprises shine Exhibition Equipment Exhibition

The 2011 "equipment exhibition area will reach 15000 square meters, and the professional audience will reach 36000 people. Whether it is the exhibition area or the professional audience, there will be a significant increase compared with the previous two sessions. As an important logistics hub city in the Asia Pacific region and a leader in the development of China's logistics industry, Shenzhen will hold a logistics equipment exhibition here, which will provide the best platform for enterprises to display and communicate, and it will have a good role in promoting the corporate image and social popularity. Shenzhen international logistics and equipment and Technology Expo also gradually set up a kind of authority and brand, and become the top feast in the field of logistics equipment exhibition in China.

The contradiction between the potential demand of refrigerated market and the development of cold chain infrastructure is bound to promote the active exploration and continuous improvement of China's cold chain technology industry. The cold chain equipment, technology and exhibition will be one of the nine exhibition areas of the 2011 "equipment exhibition", attracting many exhibitors of refrigeration and refrigeration equipment. So far, more than ten cold chain logistics enterprises such as Enron cold storage and big warehouse cold storage equipment have been signed up, and signed an exhibition agreement with the organizing committee, and many enterprises have expressed strong intentions to the Organizing Committee of equipment exhibition. The equipment exhibition, cold chain logistics enterprises will focus on freezing, refrigeration equipment and related cold chain technology, including assembly cold storage, portable refrigerated freezer, chiller and other refrigeration equipment, as well as refrigeration technology, insulation technology, product quality change mechanism, temperature control and monitoring technology and other basic technology of cold chain management. The staff of the Enron cold store responsible for the exhibition said that the 2011 "Shenzhen Equipment Exhibition" provided them with a good opportunity to display abroad, and looked forward to showing the latest achievements and application technology through this equipment exhibition.

　 Buyer's purchase will help cold chain logistics enterprises move forward.

Effectiveness is the biggest feature of equipment exhibition, and due to effectiveness, the first two equipment exhibition has been a complete success. The exhibition of the equipment exhibition will undoubtedly set up the best platform for the exhibitors to find customers and expand the market, so that the procurement information can be seamlessly linked here.

2011 "equipment exhibition", the organizing committee sent hundreds of thousands of business executives and professionals to invite and invite invitations to the world, including hundreds of well-known enterprises including WAL-MART, people's happiness, Huarun 10000, and home express. In addition, the 2011 "equipment exhibition" will always hold a buyer's procurement meeting, so that exhibitors and purchasing enterprises can negotiate face-to-face to facilitate the signing of the site.

China's cold chain logistics started late, and the relevant refrigerating and refrigeration equipment was lacking. The shortage of funds and small scale of cold chain logistics enterprises seriously hampered the development of China's cold chain logistics. Facing the huge demand of the market, stepping up investment and developing cold chain basic equipment, constantly improving the distribution network of refrigerated supply chain and promoting industrial upgrading are the top priority for the development of the industry.

Under such circumstances, the 2011 "equipment exhibition" is more valuable and guiding significance. The purchase of buyers will play a good role in promoting the development of China's cold chain logistics. The docking procurement between enterprises will provide the most direct and effective help for enterprises.