Footwear Export Volume And Price Rise, Four Factors Restricting Export Growth

According to customs statistics, January 2011

260 million pairs, 15.7% increase over the same period last year, and 1 billion 20 million US dollars, an increase of 45.1%.

The main features of its exports are:

First, the monthly export volume is high.

Last January,

For the first time, it broke through 200 million pairs, reaching 230 million pairs, and then exported to 1.5-2 billion pairs.

In January this year, it reached a new high, exports 260 million pairs, an increase of 15.7% over the same period, a 39.4% increase of the ring.

Export value for the first time exceeded 1 billion US dollars, reaching US $1 billion 20 million, an increase of 45.1% over the same period last year, an increase of 39% over the same period.

Two, general trade exports dominate.

In January this year, Fujian province exported 230 million pairs of shoes in general trade mode, an increase of 17.8%, accounting for the same period.

The total volume (the same below) was 88.5%; during the same period, processing trade exported 20 million pairs, down 2.2%.

Three, private enterprises are the main force of export and more than 3.

In January this year, private enterprises in Fujian province exported 160 million pairs of shoes, an increase of 31.8%, accounting for 61.5%.

In addition, foreign-invested enterprises exported 50 million pairs, down 8%, accounting for 19.2%, and state-owned enterprises exported 50 million pairs, an increase of 8.9%, accounting for 19.2%.

Four, the United States and the European Union are the main export markets, and exports to Africa have declined slightly.

In January this year, Fujian province exported 80 million pairs of shoes to the United States, an increase of 0.3%; the EU's 70 million pairs increased by 43.4%; Africa's 30 million pairs decreased by 4.4%; the total 3 of the total accounted for 69.2% of the total export volume of Fujian's shoes in the same period.

Despite the January of this year

Export volume and price rise, but there are still some constraints:

First, the protection layer of international trade continues.

In January, the European Union announced that it would abandon the 16.5% anti-dumping duty imposed on China's imported leather shoes for "sunset review", which means that China's anti-dumping duty on leather shoes, which has been levied for nearly 5 years in the European Union, is likely to end in March 31st this year.

However, some old shoe making countries such as Italy and Spain are still active in the review of complaints.

In addition, the European Commission is investigating whether China's export credit policy violates the relevant provisions of the International Trade Organization (WTO), which may cause difficulties for Chinese enterprises to obtain low-cost loans.

The continuous introduction of these trade protection measures has again cast a shadow over China's footwear exports.

Two, the cost of raw materials and labor has risen sharply.

One side

And other raw material prices continued to rise, in January cotton prices again showed a sharp upward trend, domestic cotton futures prices stood at 30 thousand yuan / ton mark, leather and other shoes fabric prices rose by more than 3.

On the other hand, since last year, 27 provinces and municipalities in China have raised or planned to raise the minimum wage standard, and the cost of employment has increased rapidly.

Since the beginning of this year, the employment situation in the Pearl River Delta, Yangtze River Delta and other manufacturing intensive areas has been tense. The central and western regions also frequently sounded the alarm of "lack of jobs", prompting enterprises to continuously raise workers' wages to cope with the increasingly severe "labor shortage".

Three, the RMB exchange rate continues to appreciate, squeezing profit margins.

Since China's second exchange rate reform in June 2010, the pace of RMB appreciation has accelerated.

In January this year, the central parity of the RMB against the US dollar entered the 6.5 pass at once, making it the new high since the exchange rate reform.

The United States says it will continue to exert pressure on the renminbi to appreciate.

Brazil has said it will take measures to solve the problem of excessive currency and will take a more forceful stance in its trade negotiations with China.

So this year the RMB faces tremendous pressure of appreciation.

At present, 85% of China's footwear exports are still low and medium range, with profit margins mostly maintained at around 3%.

It is estimated that the appreciation of RMB 3% will reduce the profitability of export enterprises by about 50%, and the profit margins of footwear exporters will be further squeezed.

Four, the green environmental test is becoming more and more serious.

The European and American countries have adopted the technical barriers to trade, such as environmental protection standards, safety and ecological certification, corporate social responsibility review, set up their own favorable standards, and set up many obstacles for China's footwear export.

For example, the European Union's REACH list of authorized substances and the newly approved chemical substances review and regulation law in Japan will further restrict the processing technology of leather shoes and improve the inspection standards for leather shoes.

Under the background of energy saving and emission reduction, China's footwear exports will face more "green" tests, and the sustained growth of exports will face enormous pressure.

The suggestion is: first, give full play to the role of trade associations in organizing and coordinating, actively utilize the WTO dispute settlement mechanism to deal with international trade barriers, and protect the legitimate rights and interests of China's export shoe enterprises; two, encourage and guide enterprises to increase technological innovation, actively develop high-tech and high value-added footwear products, and enhance product competitiveness; three, actively explore diversified export markets, disperse export risks, and improve the international market share of China's footwear industry.