D&G Second Line Disappeared And Merged Into Mainline &Nbsp; Dolce&Gabbana Style Forever.

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The success of D&G is obvious to all in the fashion industry, and even the sales of sub cards surpass the main brand.

The general view of the industry is that the relative parity route of the secondary cards has led to the shrinking of the luxury market of the main brand. When people can buy a brand, no matter the cheaper products of the main card, most people choose cheaper ones.

The Deputy brand theory says that when a $300 Dolce &Gabbana

In fact, this view of Mr. Taylor has been mentioned in this week's luxury official training.

He believes that today's luxury goods companies are constantly making brand layering, resulting in consumer buying doubts.

"The biggest worry for high-end consumers is that a brand can provide them with different grades and different quality products," he said at the American fashion summit in Utah.

On the other hand, Dolce&Gabbana seems to have been influenced by its sub card, and its value in fashion consumers seems to be worse than before.

Although different trademarks are used, and even on display of goods, they are deliberately separated from other series. Nowadays luxury brands do not plan to operate them as two brands.

Similarly, there is a similar example in H&M. As a relatively independent series of Divided, H&M has a very rich style and category, but it has always appeared as a "juvenile" series of H&M, and only has some separate concept stores in Stockholm, the home of H&M.

As for the collateral line, let's leave the brand with leisure and lack of money.