Chengdu Builds Women'S Shoes Export Platform &Nbsp, Aiming At European And American Shoe Orders.

April 22nd dispatch is located in Wuhou District, Chengdu, China.

Sichuan export shoe city project started investment yesterday, to solve the Chengdu shoe industry chain function matching, and promote industrial upgrading and pformation.

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Sichuan export shoe city can provide intensive information services for Sichuan shoe enterprises, and integrate all kinds of functions such as export orders, financial services, e-commerce and so on.

No matter where shoe factories are, they can enjoy the order service through exporting shoes city, and open up the trade access between Chengdu shoe enterprises and international buyers.

Yesterday, a press conference was held at the export shoes city of Chengdu, Wuhou District, China's women's shoes city. The Sichuan export shoe city project with a total investment of about 300 million yuan was officially launched. The project will be set up as the high-end international trade marketing platform for international footwear industry, which has the eight functions of export orders, foreign trade services, design and research and development, brand promotion, financial settlement, financial services, e-commerce and personnel training. It will focus on attracting international buyers such as Europe and the United States to come directly to Chengdu to purchase the products in Sichuan.

The "Sichuan export shoe city" project is located at the core of the Chinese women's shoes center, next to the Wuhou direct shoe city, covering an area of more than 30 mu. The project is scheduled to be completed in May next year and will officially open in October next year.

The implementation of the project will effectively solve the functional matching problems of the footwear industry chain in Chengdu, and promote the upgrading and pformation of shoe enterprises in R & D, management, order, brand building and other industries, and accelerate Chengdu shoe enterprises to enter the high-end industry.

Seize the opportunity

Launching export projects in the golden age to promote the pformation of Chengdu shoes to Europe and America

At present, the footwear industry in Chengdu has entered a golden age of development, especially in the European and American markets: the European Union has formally suspended 16.5% of the high anti-dumping duties on Chinese leather shoes. International famous buyers, testing organizations and exhibition companies have recently visited Chengdu in an intensive way: ZARA company brought 40 million pairs of shoes orders to Chengdu last month to find OEM enterprises, Intertek group plans to set up testing centers in Rong, and Bologna group (Shanghai) Co., Ltd. will hold the first press conference on the world footwear industry trend in Chengdu at the end of the year.

"In the past, the export of Chengdu shoes 80%-90% to Russia is pforming to 80%-90% export to Europe and America.

With the improvement of shoemaking and processing, some shoe companies have begun processing orders for women's shoes in Europe and the United States. At the same time, they lack a trade platform for international buyers to concentrate on purchasing women's shoes.

Peng Jun, the head of Sichuan export shoe city project, said that the export shoes city just made up for the lack of "Chengdu shoes" which could not directly butt up the European and American markets.

Sichuan export shoe city can provide intensive information services for Sichuan shoe enterprises, integrate all kinds of functions such as export orders, financial services, e-commerce and so on. Even if shoe factories are scattered everywhere, buyers can find suitable factories directly in export shoes city.

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Docking International

Trading platform at home, European and American buyers can place orders directly.

In the past, international purchasers purchased Chengdu women's shoes only in Beijing, Xinjiang and other border trade markets, and Chengdu shoe enterprises could also open stalls in these places.

Most shoe companies in Chengdu, whose economic strength is not strong enough, have to choose to sell through shoe trading companies, and most of their profits are exploited by middlemen.

Because Chengdu's foreign trade shoe enterprises have not formed a large-scale display window for a long time, it has restricted the development of Chengdu's foreign trade shoe enterprises to a certain extent, and increased the logistics cost of Chengdu shoe enterprises. The construction of Sichuan's export shoes city will set up a convenient trade platform for Chengdu's foreign trade shoe enterprises and international buyers.

"Sichuan export shoes city" will be the "home" of shoes enterprises in women's shoes. No matter where shoe factories are, they can get rich international buyers resources, enjoy order services, and open up a direct access trade channel between Chengdu shoe enterprises and international buyers through export shoe cities.

Xu Yanli, manager of the business department of Domini shoe company in Chengdu, said that only by making international buyers closer, can Chengdu shoe enterprises go further and seize the international women's shoes market.

In this regard, Peng Jun also believes that, after years of accumulation in the shoe industry's R & D, production and other aspects, Chengdu shoe enterprises have occupied an important position in the international footwear industry's foreign trade market. Sichuan's export shoe city will open up a trade access between Chengdu shoe enterprises and international buyers.

Solve problems

Financing and sales supporting functions are complete and future online and offline pactions simultaneously.

Building a trade service platform for the footwear export market means that Sichuan export shoe city will provide export orders, foreign trade services, financial services, e-commerce and other services. It will have export, foreign trade service, design and research and development, brand promotion, financial settlement, financial services, e-commerce, personnel training and other supporting functions.

Peng Jun said that they set up a financing platform for shoes enterprises, and built the online exhibition hall of "Sichuan export shoes city" that never ends through the e-commerce platform. "These supporting and functional foreign trade stalls will greatly reduce the matching gap between Chengdu footwear enterprises and the coastal developed cities such as Guangzhou, so that international buyers can come to Chengdu to purchase women's shoes and other commodities."

Provincial Commerce Department official said that the government departments will help shoe factories entering the export shoes city to establish a modern e-commerce platform and form a complete online paction supporting system.

In this way, the future Chengdu women's shoes can be exported through two modes: Online (e-commerce) and offline (traditional sales).

At the same time, strive to identify the design center of women's shoes in Western China during the year.

Ready to go

Only ZARA orders for 40 million pairs optimistic about the prospect of Chengdu shoe enterprises jumped to {page_break}

"As long as Chengdu gradually builds up the corresponding platform and the perfect industrial chain, there will be no shortage of orders."

Tigger, quality control manager of ZARA, an international apparel retailing giant, said.

Peng Jun said that the shoe making capacity of Chengdu shoe enterprises is about 400 million pairs per year, and the number of orders for a ZARA company is 40 million pairs, which is enough for 60 or more shoe factories to do the job.

In order to expand the export market of Chengdu footwear enterprises, Sichuan export shoes city project operator will plan a series of activities to promote the Chengdu women's shoes foreign trade market: in May, at the 109th Canton Fair, the international buyers such as Europe, America and Russia came to Chengdu to buy Women's shoes. They will join hands with the British INTETERTKE company, one of the world's largest consumer testing, testing and certification bodies, to invite the world's ten largest international buyers to purchase women's shoes. At the end of the year, they will hold a news conference on the world's footwear industry trend with Italy's Bologna Exhibition Group, providing Chengdu's export shoe enterprises with full location export orders, foreign trade services, design and research and development, brand promotion, financial settlement, financial services, e-commerce, personnel training and other services.

Yesterday, hundreds of local shoe companies came to understand the export shoes city. Many shoe bosses showed strong interest. At the scene, several shoe companies signed an agreement of intent with the export shoe city.

These shoe companies are very optimistic about the European and American markets, hoping to penetrate their products overseas by this platform.