Taiwan Brand Children's Clothing Li Ying Fang Jiangsu Taicang Logistics Center Opening

Taiwan Brand child Li Ying Fang set up a new large scale in Taicang recently. logistics The mainland operation headquarters building will also be completed by the end of this year, laying the foundation for large-scale expansion in mainland China, and will gradually enter online shopping from Taiwan. market Lin Taisheng, chairman of the board of directors, predicted that this year's performance will return to 2 digit growth.

Lin Taisheng said that at present Li Ying Fang Although there are many strongholds in mainland China, most of them are direct stores. If we want to open up franchised stores in large quantities, we must first solve the problem of inventory circulation, so that we will set up a logistics center in Taicang, and there are 2 phases and 3 phases of expansion plans. In the future, more logistics centers will be opened to meet market demand. And this year it will introduce French and Danish brands and set up 300 new stores. It is estimated that turnover will grow by more than 20%.

Since its entry into the mainland in 1993, there have been more than 1600 branches in the past year. achievement Growth is above 30%, but last year, the financial tsunami caused the growth to decline to 17%. In order to meet the mainland's annual market of 16 million babies, it is urgent to establish a logistics center. The baby house is not only the first logistics center in Taicang, but also has rich logistics experience in the mainland and even obtained the third party logistics contract of Baocheng shoe industry.

Lin Taisheng said that this year he will work with B&Q to open the first flagship store in Taiwan, and plan to copy the flagship store mode to the mainland market, so as to enhance the brand recognition with the company's entry into the mainland online shopping market.