Selling Clothes To Customers As "Housekeepers"
Han Min, Zhongxing - commercial building, Shenyang
brand
The shopkeeper is honored with the honor of "national excellent shop manager", "national business service brand", "Liaoning province model worker", "Liaoning provincial youth post master", "Shenyang special labor model", "Shenyang ten young skilled talents", "Shenyang top ten service brand" and so on.
In the fierce market competition environment, how to understand customer needs and grasp
market
Han Min said that she has a unique magic weapon "three steps": she often goes to the manufacturer to learn, and is familiar with and mastered the influence of garment production process, structure and fabric composition on clothing modeling, as well as the washing and maintenance methods of clothing after sale, constantly improving the professional level of customer service. She often goes into advanced and excellent brands to grasp first-hand information, so as to know her own and know the other, grasp the opportunity of sales, often walk into the middle of customers, understand the needs of customers, and strive to achieve triple win among commercial buildings, factories and customers.
Through the "three steps", combined with the characteristics of the clothing brand she sells, she launched the "warehouse marketing" feature service, which is a special service for customers who have advanced consumption consciousness and strong consumption ability according to the needs of different customers.
Whenever the new clothes arrive, Han Min will call some customers who like to taste new for the first time. Sometimes, when new clothes are not ready for the counter, there will be buyers.
Han Min said: "clothing."
Sale
Work is very common, but to do well, we should not only make good use of IQ (intelligence quotient), but also make good use of EQ.
She said that the current market competition is ruthless, but service should be emotional.
She repeatedly practices, and achieves excellent skills such as "color matching" and "dress combination", which greatly saves customers' shopping time.
With the continuous improvement of people's taste and the increasingly diverse needs of customers, Han Min has launched "Butler style" services on the basis of family friendly, humanized and value based services, including providing wardrobe service for customers according to their needs.
Once, a customer bought a skirt and went home without feeling that Han Min was looking for a good match. Then he called to ask Han Min if he could bring the jacket that he had not bought to his home.
After listening, Han Min readily agreed.
After class, Han Min sent his clothes to the customer's home on time.
In fact, there are many clothes in the wardrobe of the customer.
So Han Min helped the customers to match and collate, while teaching the costumes collocation skills.
In this way, Han Min, while meeting the needs of customers and extending service tentacles, also takes the cultivation of loyal customers as the focus of modern service work. It regards VIP customers as the "treasure" in the palm of their hands, so that every service can leave as many pleasant surprises, touching and beautiful memories to customers as possible.
In the Ya Ying counters, salesmen and customers are no longer the direct trading relationship between buying and selling, but are deeply integrated into friendship.
In the three month of the new opening of Zhongxing building, the sales of nearly 2 million yuan achieved a record of sales.
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