Mauboussin
Brand characteristics: the bright star in the era of decorative art.
Mauboussin shops on Champs Elysee Street are different from other luxury brand stores. The design style of this shop is so simple, fashionable, and even alternative, it seems not like a world grading jewelry with nearly 200 years of history, but more like a new brand.
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The strategy of Mauboussin is to dare to break through the tradition and discard the history of nearly 200 years to reconsider the development of a brand and a family business.
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The star that marks the brand of Mauboussin stands for "Engagement", that is, a man should send a promise to his beloved.
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In addition, the triangle sign design originally had the meaning of "Protection".
Mr. Meng Baoxing has been advocating that "jewelry should not only be for collection, but also for the concept of wearing and setting the meaning of beauty."
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