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Fashion Designers In The Fashion Industry

2011/5/25 9:59:00 39

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Earlier at Chateau Marmont, a famous hotel in Hollywood.

Old fashion house

Emanuel Ungaro has held a big party for its young creative director, Esteban Cortazar.

In terms of seniority, Cortazar is definitely the younger generation in the first line brand designer. He is just 24 years old. He came from Miami, USA. His first appearance at Ungaro didn't get much comment. Although the main players were classic elegant cards such as elegant evening dress and soft colors, he didn't bump into people's hearts. The second press conference is the latest season's design, and the method is relatively mature, but there are still some parable.

But is this all the fault of Cortazar? Since Emanuel Ungaro retired in 2003, the brand has gradually become a salty fish that is difficult to turn over, and has changed to three designers.

With such pressure on his head, Cortazar's performance is also expected. His age and experience are not enough for him to deal with the chaos left by these predecessors.

If Ungaro wants Cortazar to be a savior, for now, they are a bit of a whimsical.

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It is also a master's degree from Saint Martin, who is also a pioneer in London.

Latest fashion

Marios Schwab is a rising star. In early years, he studied at Esmond college in Berlin. Later he chose to settle in London and set up his own brand. He won the "best designer of the British designer Award" in 2006, and he again won the "Swiss textile industry award" in 2007.

His lines are smooth and sharp, and look at the hollowed out skirts and ankle coats containing anatomical concepts, which seem to be the masterpiece of surgeons' scalpel.

At the Chanel Mobile Art party in New York, socialite Daphne Guinness is wearing a large number of metal dress. Public opinion is guessing whether this will be a specially customized Chanel advanced customization. In fact, it comes from the 2008 autumn and winter series of Schwab.

Guinness is the only heir to the British black beer Kingdom, sitting on hundreds of millions of assets and generally only wearing advanced customization. It seems that Schwab has captured the hearts of high-end customers, which is undoubtedly valuable to him at the age of 28.

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Even if we can make the most famous international brands.

Fashion personage

You may not have heard the name of Antonio Berardi.

But if we talk about Victoria Beckham's leather shoes that challenge gravity, most of us will suddenly realize that those shoes that are shocked by the world are from the hands of Berardi.

As a top student of Saint Martin art and Design Institute, Berardi did not have the good fortune of Alexander McQueen, John Galliano and so on. Although she had been an assistant of Galliano, her career has been wandering in the waning stage.

In 2002, he set up a personal brand in Milan, but the commercial atmosphere there gave him a headache. He was tired of the essential showroom exhibition after the T conference. He was too tired of dealing with the tough media at the press conference. All this would only increase the burden on him.

So he moved to Paris in the spring and summer of 2006. Compared with a series of Milan's frequent entertainment, Parisians care more about the designer's talent and the core role of the conference.

Just this seemingly simple place shift, but the brand's overall image and customer positioning are completely reversed. Today, even the intellectual actress Gwyneth Paltrow is willing to subvert the image and try Berardi's lace perspective dress, which shows that it has gradually established its own fashion position in the industry.

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Michelle Obama put on a Thakoon print dress when she appeared in public, which triggered a big discussion in politics, media and fashion.

Some people say that this is a historic moment for Asian Designers, and others think it is not exceptional.

However, whether the design is colorful or not, any clothing that has been highly interpreted by the first lady in front of the people will win the ardent pursuit of its supporters. Among them, the most beneficial person must be its designer, Thakoon Panichgul.

From the personal debut in New York in 2004, Panichgul's design journey has been plain sailing. The female star Demi Moore, Sarah Jessica Parker has become its VIP customer.

Now, on the eLuxury.com, the price of the printed skirt of Mrs. Obama has been fired to $1600, and there is still a growth momentum. The celebrity effect has always been immediate.

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If you want to select the hottest IT designer at the moment, it must be Christophe Decarnin.

Not only is he rejuvenated the old fashion house Balmain, but more importantly, he has set up a new standard of fashion: cool is king, sexy is paradise.

After taking office, Decarnin did not stick to Balmain's old tradition because it was insignificant in the eyes of young customers.

Girls want to become Kate Moss and become Jane Birkin when they are young. Decarnin satisfies their wishes. He makes the street fashion of high fashion in a way that is easy to understand. Those super mini sizes, lace and crystal embroidery, and wild leopard print and lightning pattern are all the most vivid interpretation of his sexy party dress. But this does not mean cheapness and posture. In fact, the customers who favor Balmain also have no shortage of women who refuse to be materialized, such as Carine Roitfeld, the famous magazine editor.

Although Decarnin's manipulation of sexy techniques is neither experimental nor leading, fashion has no need for dramatic tension and people want to dominate it. Decarnin is willing to act as an indirect promoter.

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In Give It To Me's music video, Madonna passes through a chiffon jacket with fur decorations, which is from the hands of Francesco Scognamiglio.

Although the whole MV is like a 2008 autumn and winter fashion show, bombed by Dolce & Gabbana, Givenchy, Stella McCartney, but Scognamiglio's works are still eye-catching, and he was invited by Madonna to make some special clothes for his next public performance.

If a new person wants to get ahead in the fashion circle, besides the star's support, personal quality is also the key.

The design of Scognamiglio is full of the ultimate feminine charm, which is similar to that of Alessandra Facchinetti's Valentino, but the former is more daring to challenge traditional elements, such as nudity.

In the spring and summer of 2009, you can see the shadow of Tom Ford in Yves Saint Laurent Rive Gauche, which mixed the beauty of beauty and aggressiveness.

Tom Ford is a hero who is born out of time. If Scognamiglio can follow his route, it will fill a gap in today's fashion industry.

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At the 2008 CFDA/Vogue awards ceremony, Alexander Wang won the "Best New Year Award" and a $200 thousand prize.

Some media have predicted this result beforehand, because today's Wang is the brightest star in New York fashion industry. Even the editor of the American version of VOGUE Anna Wintour has come to his press conference, which is a great affirmation for new people.

Commercialization and street sense constitute an important element of New York fashion. It is also the core of Wang design. He is committed to serving young women. Former supermodel Erin Wasson acts as the stylist of her T platform, creating a neutral and wild Grunge style for her brand. Lindsay Lohan's girlfriend Samantha Ronson is a loyal customer of Wang.

In the spring and summer of 2009, Wang, which did not want to be stereotyped earlier, used a rare powder color in design, which was a small breakthrough.

The space for Chinese to open up in the international fashion industry is expanding. We have a line of models such as cuckoo, Liu Wen and so on. When can a native Chinese designer emerge? It must be a question mark hovering in many people's minds.