Bedside Products Become The Three Potential Of Fast Selling Products
With the improvement of living standards and quality inspection, many lives
Necessity
The frequency of replacement has increased rapidly.
A few years ago, medical programs on television began calling for toothbrushes to be replaced in 3 months. The rag should be replaced once a month, and chopsticks must be replaced in half a year.
The introduction of these concepts strengthens people's health consciousness, but for everyday contact,
Bedding
Towel, but few people pay attention to when to change.
Now, many businesses are constantly trying various promotional ways to improve.
Sales volume
However, no one ever thought that the root of sales lies in market demand.
Only by constantly developing demand and letting consumers have purchase needs can they fundamentally increase sales.
"The new three years, the old three years, sewing and mending three years" era is farther and farther away from modern consumers. In many modern families, ordinary quilts are hard to find, instead of feather quilts, silk quilts and so on.
With the rise of the urban middle class, petty bourgeois and white-collar workers, and the new round of marriage tide and the real estate boom, the household textiles, especially the bedding market, has been changed from invisible consumption to explicit consumption in the new century.
Bedding gradually becomes a fashion, a decoration, an attitude towards life.
With the trend becoming more and more obvious, the frequency of bed replacement will accelerate.
Potential health needs
Whether it is a pillow or quilt, it is easy to breed mold and mites for a long time. It can also cause allergic diseases, asthma and other respiratory diseases. These problems will cause great danger to human health.
Especially when pillows are used for a long time, millions of fungal spores, especially chemical fiber pillows, will grow.
If bacteria enter the lungs, they will cause holes, which can easily cause physical deterioration and trigger asthma.
Patients who originally had asthma should pay more attention to changing their pillows in time.
Pillows, blankets, quilts and so on are easy to breed Aspergillus for a long time.
Aspergillus can cause a series of diseases of animals and plants. It is also a major infectious factor leading to the death of leukemia and bone marrow pplant patients.
Especially after a hot summer, the bacteria on bed products will proliferate, which is the time to remind consumers to change bedding.
In addition, when the quilt is used for a long time, the filler will lose elasticity, hard lump and not enough warmth.
Usually, after a season, the quilt will become thin and uneven, causing the original effect of heat preservation and sweat absorption to be greatly reduced.
Even the fashionable eiderdown quilts and silk quilts are used for a long time, and their softness and comfort will also decrease.
Potential two environmental coordination
The harmony between the local decoration and the overall style of the home environment has some influence on the physiological function of the human body. Reasonable deployment can make people feel happy and happy.
But if we just consider the function without considering the beauty and harmony, the long time may bring consumers a sense of passivity, depression, irritability, nervousness, nervousness and so on.
Therefore, in order to maintain a healthy body and a positive attitude, bed products should be coordinated with the overall style of the home.
Ornamental quality is particularly important for consumers who focus on the overall home environment.
Modern people yearn for freshness both for clothing and living environment.
If you look at a form or a landscape, you want to change it.
So the old home refurbished, old house reload frequency greatly improved.
It is not enough to repaint the walls and rearrange the furniture, so that the curtains, sofa covers and bedding can be changed to make the room look new.
In the bedroom, curtains and bedclothes occupy a lot of visual space. Changing the styles and colors of these two items will make the whole bedroom look completely different.
Perhaps before it was pastoral style, when the court style home textiles were replaced, the rooms could become dignified at once, or the decoration of the American style fabric would make the room look elegant.
If you do not love a style, occasionally change the appearance of the room, you can adjust your life.
Three seasons of potential demand
Most cities in China are quite distinct from each other. There are different requirements for the color, material and thickness of bed products in each season.
In summer, the weather is humid and hot. If the bed sheets, quilts and pillowcases are not well ventilated, it is easy to feel sultry and sweat, resulting in a decline in sleep quality. Therefore, the timely replacement of summer bedding is most important.
Many people are used to sleeping in air conditioners in summer, but if they are not covered with quilts, it is easy to catch a cold. It is recommended to choose a quilt with strong air permeability and 1~2 degree of warmth.
In summer, it is also necessary to consider air permeability when choosing pillows. Pillowcases are suitable for natural materials that are easy to air circulation. For example, 100% cotton is very sweat absorbing, and bamboo fiber material helps keep the head cool and dry.
In addition, summer bed products can choose cold colors, such as light green, light grey, blue, white and other colors, giving people a fresh and cool feeling.
The winter bedding should be soft and moderately thick, preferably with warm colors on the hue, such as red, purple, orange and so on. When spring flowers are open and spring is full, then changing a broken flower suite will definitely make the mood relaxed and pleasant. Autumn is cool and dry, replacing a soft and comfortable silk is best.
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