China International Footwear Expo Becomes The Brand Exhibition Of The Industry.

The production of 9 billion pairs of shoes in a year accounts for 50% of the world's leather shoes, and the top brands of foreign shoes, such as ECCO and Prada, have entered the largest shoe production and export base.

When the industry develops to this day, no one doubts that this is a completely open and fully integrated market, which is undoubtedly China.

And the platform to focus on this market is undoubtedly the Shoes China, a platform with the theme of "integration" and internationalization and specialization.

At present, the average selling price of small apartment projects sold has reached 14545 yuan per square meter.

International platform, the world market, since 2004, the first China International Footwear Expo was founded, internationalization has become one of its biggest characteristics.

Italy, Spain and other shoe making powers have been expanding their exhibition area and number of enterprises, while exhibiting in the form of a joint exhibition group.

The shoe fair, which is about to open in October 8th, has increased the Brazil Pavilion in addition to these powerful shoe makers.

Brazil is an important representative of the processing trade in the world footwear industry chain. The group's participation in the shoe Expo is an indication of Brazil's recognition of the three international shoe trade fair that has been held for a long time.

Together with many Chinese shoe companies participating in the exhibition, the China International Footwear Industry Fair has become an important platform for international shoe industry to exchange, communicate, learn and trade.

An international platform, but also a world market.

According to the latest news from the Organizing Committee of the China International Footwear Fair, the international buyers of the American Association of purchasers, the European buyers Association, the Italy footwear retailers Association and the Russian footwear association will visit the exhibition site.

With the increasing number of international buyers and increasing professional spectators every year, China International shoes Fair has brought more opportunities and industrial collaboration to the whole industry. The market function of the shoe Fair has been corroborated. As the chief representative of Italy Foreign Trade Commission in China, Mr. Lai Shiping said, "there are two hundred and fifty million people in China in good economic condition. This has created great opportunities for the market development of Italy footwear industry. The Sino German footwear industry will surely achieve a win-win situation in exchanges and cooperation."

International brands, the world's integration of an international exhibition platform, a specialized world market, is a necessary condition for a successful exhibition.

It is precisely with this condition that after 3 years of development, China International Footwear exposition has gradually become a brand exhibition of the industry, and this brand concept is not only the brand of the exhibition, but also the extension of the enterprise and product brand.

On the one hand, China International Footwear Expo as one of the best platforms for international brands to enter the Chinese market has been recognized by enterprises.

Wang Xiaoke, Secretary General of the Organizing Committee of the fair, said in an interview with reporters that the Organizing Committee of the exhibition has reached a relevant cooperation agreement with the Italy national Footwear Manufacturers Association, and will jointly launch "I love Italy shoes" activities during the exhibition.

Market forces bring more abundant products and satisfy consumers' higher quality choices. Italy brand shoes entering the Chinese market will bring us new impetus to progress.

Internationally renowned brands display their latest and most fashionable products through the shoe fair. While gaining more resources to enter the Chinese market, Chinese brands also communicate with each other through the shoe fair and international brands in terms of design, technology, culture, etc., to understand the latest fashion trends and learn advanced management experience, which provides more help to enhance Chinese enterprises' brands and enter the international market.

This is another manifestation of the brand concept of the shoe fair.

Let the Chinese brand go to the world and the international brand into China. This is the theme of China International Footwear exposition, and the theme of the world footwear industry at this stage.

Fusion in Beijing in October; integration in the fourth China International Footwear Expo (Shoes China).