Chinese Shoes Are On The Same Stage As Italy Shoes In October PK

This October is the eventful year for the world shoe industry.

Since April 7th this year, the EU has imposed a progressive anti-dumping duty on China's footwear products. It will rise from 4.7% in April to 19.4% in September 15th, and will finally make a final decision on whether to levy an anti-dumping duty for 5 years in October.

At the same time, the third China International Footwear Expo, jointly sponsored by the Ministry of Commerce Foreign Trade Development Bureau and China Light Industry Arts and crafts import and export chamber, will be held on October 9th ~11 at the China International Trade Center in Beijing. At that time, the excellent brand of Chinese footwear industry and the Italy footwear industry "I love Italy shoes" will be released at the end of Beijing's the Imperial Palace.

Italy, the EU's powerful shoe making power, has raised anti-dumping charges against Chinese shoes, and has repeatedly extended its olive branch to the Chinese market.

Lai Shiping, chief representative of the Italy Foreign Trade Commission in China, said in an interview with our reporter, "Italy and China are at different levels in terms of shoe production and trade.

Most of the shoe industry in Italy is putting the main energy in the high-end market, and Chinese shoes are not competing in one level.

As long as China and Italy's footwear industry are in the spirit of harmonious trade, each of them can play their own advantages and resolve contradictions, complement each other's advantages and achieve win-win results.

In the future, we can integrate Italy's brand advantages, technological advantages and China's low cost advantages to complement each other.

Over the past 5 years, the output of shoes in Italy has been shrinking and exports have continued to decline.

According to the statistics of Italy footwear Federation, in 2004, the country's shoe imports exceeded exports for the first time.

The market share of Chinese shoe products in foreign countries has been expanding, making some shoe manufacturers in the EU have different degrees of concern.

Although China exports $more than 200 million worth of footwear products to Italy every year (leather shoes account for 25%), it also imports 130 million dollars worth of finished leather from Italy. Italy is the largest country in Europe exporting the finished leather to China.

Although China is the largest producer and exporter of footwear, China's market still has the ability to absorb products from other countries.

Chinese people's consumption ability has increased rapidly, their purchasing power is very strong, and the demand for the market is very high.

About 65 million of these people are a huge potential market.

The shoes produced in Italy can meet the needs of China's fast-growing high-end market.

The holding of China International Footwear Fair is also an opportunity for Chinese enterprises.

In order to change the situation of disorderly competition, Chinese shoe enterprises should pay close attention to the changes of the market, speed up the adjustment of industry, enhance the influence of brands, improve the technological content and processing level of products, and enhance the international competitiveness of the industry.

Italy is coming. Italy is not only a teacher in China's shoes industry, but also an opportunity for Chinese shoes to enter the world.